Campaigns Executive

**About your new role**: As an integral member of our Marketing department, you will help to support Weightmans' marketing processes. Our Marketing department is made up of a number of team including business development, communications, CRM, events, profile raising, and projects. As a Campaigns Executive, your primary objectives will include: - Being responsible for assisting the team with the implementation of the marketing plan within budget - Executing effective campaigns for the Firm in support of agreed business plan objectives - Working with the Campaign Manager and/or Head of Communications & Campaigns on specific projects as required **Your other key responsibilities will include**: - Executing integrated marketing campaigns with the aim of acquiring and retaining clients - Involvement with implementation, tracking and measurement of marketing campaigns - Liaising with other members of the marketing team as required in order to execute campaigns - Working with external agencies, such as, designers and printers who deliver the campaign activity - Working within a budget and reporting any overspend - Writing, editing and proof-reading copy for promotion materials within marketing campaigns - Ensuring that the Firm’s brand identity is adhered to in campaigns and in all communication channels - Delivering regular reports of campaign results including web analysis and evaluation of KPIs - Maintaining regular measure of the ROI of campaigns you are working on - Ensuring accuracy of marketing materials and ensuring formal sign off procedures are followed - Collecting and using data to inform new campaigns and the evaluation of existing campaigns - Responsibility for the organisation of any exhibitions and events - Remaining up to speed with the Firm’s social strategy and being able to execute across the Firm’s social channels - Keeping abreast of current trends in marketing - Working on specific projects such as legal directories, research but also being available to assist with any ad hoc projects within the marketing team as a whole, which may require additional resource This list is not intended to be exhaustive and you will be expected to perform other duties and have other responsibilities that fall within the wider remit of the role. As an Administration Assistant you will also ensure you comply with relevant Weightmans and client policies and procedures, and consistently work in accordance with our values. **About You**: As the role is varied, we are looking for you to have a flexible approach to the work you do and be able to adapt to different tasks. We are also looking for you to have/be: - A minimum of two years experience in a business to business services environment, ideally in professional services - Experience of developing effective relationships with internal clients, including senior partners, advising and challenging them appropriately - Commercially aware and astute - Well-developed project and time management skills plus organisational and analytical skills - Well-developed IT skills and excellent working knowledge of Word, Excel and PowerPoint - Confident, assertive and self-motivated - Excellent interpersonal and communication skills (written and oral) - A good understanding of social media - Able to write good quality copy - Flexibility - the role will be based in Liverpool but you will be required to spend time in other Weightmans offices. **Why work for us**: Weightmans is a Top 45 law firm with offices throughout the UK. Having been recognised as the leading legal employer at the annual Britain's Top Employers awards 2021 and achieved record rankings in Chambers UK. The independent research showed "Weightmans provides exceptional employee conditions, nurtures and develops talent throughout all levels of the organisation." We are truly committed to fostering a culture of equality and diversity, where everyone in the firm is respected and recognised on merit for the work that they do. **Work for a firm where people matter - work for Weightmans.** As well as being immensely proud of the work we carry out for our clients and the culture we provide to our people we offer a wide range of benefits including; - 28 days’ annual leave plus bank holidays (pro-rated for part time) - Agile / working from home including provision of home office equipment* - Healthcare cover/ Medicash - Pension plan - Life Insurance 4 x salary - Interest free travel loan scheme - Employee Assistance Programme including counselling, legal and consumer advice service - Discounted gym membership - Discounted dental scheme - Cycle to work scheme - Offers & discounts - Great reward and recognition scheme - there are a small number of roles that cannot be performed from home, your Recruitment Adviser can confirm. **Please note** - Any reference to experience or PQE in our adverts or job descriptions is to be used as a guideline only. We welcome applicants from all backgrounds and with different