Digital Marketing Executive

1 day ago


Southampton, United Kingdom TALENT SEARCH LIMITED Full time

**Hybrid position - 2 days in the office**

**Up to £30k + Bonus**

A great opportunity has arisen for an experienced Digital Marketer to join a very well-established organisation and support the Digital Marketing Manager to achieve annual strategic targets. The role will include managing and delivering campaigns, lead generationand lead nurture activity, SEO search marketing and customer journey improvements to increase new business conversions.

**Role and responsibilities**:

- Managing regular acquisition campaigns
- Overseeing the lead generation and nurturing activity
- Improving the online customer journey and user experience
- Overseeing the websites to ensure content is kept up to date and optimised for SEO; designing and creating landing pages to support campaigns and online initiatives
- Working with the Search Marketing agency to plan and deliver the SEO programme
- Creating digital content to support SEO activity, social media and online PR
- Supporting the management of the social media channels as required
- Liaising with external agencies to arrange provision of online promotional/advertising banners and other media

**Skills and experience**:

- Minimum of 3 years’ digital marketing experience is essential
- A CIM/IDM Marketing Diploma (or equivalent) and/or a Marketing, Design or business-related degree would be desirable
- In depth knowledge and experience of delivering campaigns and managing lead generation and nurturing activity
- Experience of SEO marketing and website content creation and optimisation
- Practical use of a content management system - e.g.: WordPress
- Ability to analyse marketing results, producing reports and copywriting
- Familiarity with Google Analytics and cost controlling
- Good knowledge of the digital marketing discipline, digital trends and emerging technologies
- Extremely high level of attention to detail, time management and multi-tasking is essential
- Excellent communications and relationship building/managing skills



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