GTM & Sales Manager — AI SaaS products (PMM + AE hybrid)

2 days ago

Remote in the UK, United Kingdom Phiture Full time

Hi, we're Phiture — the mobile growth consultancy working with the teams behind leading apps like Adobe, Headspace, and LEGO . We're setting the standard for growth in the brave new digital world, and we need great people to join our global team

WHAT TO EXPECT

We're looking for a Sales Manager to drive the commercial success of our AI SaaS products (Pressplay and Catchbase). You'll be the connective tissue between Product, Marketing, and Revenue, translating customer insight into demand, running the sales pipeline end-to-end, and turning trials into predictable ARR.

You'll work closely with the Product Lead to align messaging, pipeline priorities, and feature launches with the roadmap, while keeping a dotted-line connection to our central Revenue/Marketing team. This role suits someone who enjoys hands-on experimentation, can switch comfortably between PMM thinking and AE execution, and is energized by building repeatable revenue engines in fast-moving environments.


WHAT YOU'LL DO

You'll own the commercial engine for our AI SaaS tools:

  • Pipeline & Business Development: Generate and qualify inbound leads; run ABM/outbound experiments with our agency; lead discovery calls; run demos; craft proposals; negotiate terms; and close deals.

  • Positioning & Collateral: Turn product and customer insights into web copy, demo decks, one-pagers, battlecards, and proposals. Maintain pricing plays, commercial templates, and sales narratives.

  • Demand Generation: Plan and run content programs, webinars, events, and lightweight paid experiments. Build landing pages and run conversion tests with support from Product/Engineering.

  • Lifecycle & Activation: Own the trial → paid journey end to end. Build email and in-app nudges to improve activation and time-to-value. Work with Customer Success to support expansion and document SaaS→Services handovers.

  • Launches & Measurement: Coordinate roadmap launches that drive pipeline; measure impact on MQL→SQL→Win; build dashboards for CAC, payback, LTV, conversion rates, and time-to-first-dollar.
    You'll work closely with the Product Lead to match GTM motions with product bets, ensuring commercial learnings inform roadmap prioritization.

WHAT YOU'LL NEED

  • 2–3+ years of experience in B2B SaaS across GTM, PMM, or AE roles, with demonstrable pipeline creation and closed-won impact.

  • Confidence in running discovery calls, demos, proposals, and negotiations with mid-market and enterprise buyers.

  • Strength in positioning, funnel math, and performance metrics — including the ability to calculate CAC, payback, LTV, and iterate using data.

  • Experience building dashboards and maintaining reliable, clean CRM hygiene.

  • Excellent written and verbal English, with clear and structured communication.

  • Comfort working in fast, lean, experiment-heavy environments.

Nice to have

  • Experience with AI or LLM products, and familiarity with prompting, evaluation, or usage-based pricing.

  • Exposure to PLG + sales-assist motions or hybrid self-serve + sales funnels.

  • Experience with partnerships, alliances, webinars, or event-led demand generation.

  • Ability to build or edit landing pages using no-code or AI-assisted tools.

  • Experience scaling mid-market sales from 0→1 or 1→2.

We encourage all qualified individuals to apply, regardless of their age, gender identity, ethnicity, sexual orientation, disability status, or religion. We celebrate diversity and are excited about building teams that represent a variety of backgrounds, perspectives, and skills. All employment decisions are based on qualifications, merit, and business needs.

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