Junior Paid Search Executive
2 weeks ago
Hybrid - 1 day a week at our Support Centre in Coleshill, Birmingham.
10th Best Big Company to Work For 'Best Companies'
We don't just sell products.We inspire reading, learning, creativity and play.
The Works. It literally means everything. And whatever your story or background, we're all about unlocking imagination and making creativity accessible to everyone. Whether you're engaging with customers on the frontline or supporting our colleagues behind the scenes, your impact can be profound and far-reaching.
This is more than toys and books and art supplies. This is about inspiring people to read, learn, create and play. So, with the right passion, it all starts with you.
Become a Junior Paid Search ExecutiveWe're looking for a Junior Paid Search Executive to join our growing Search team Reporting into the Senior Search Marketing Manager, you'll support the planning, execution, and optimization of our paid search campaigns across platforms like Google Ads, Microsoft Advertising and YouTube. You'll work closely with the wider Search and Digital team to drive traffic, increase conversions, and support revenue growth through efficient and effective performance marketing.
Your Mission- Assist in the setup and management of PPC campaigns across Google Ads, Bing, and other platforms.
- Conduct keyword research and competitor analysis to inform campaign strategy.
- Write compelling ad copy aligned with brand tone of voice and campaign goals.
- Monitor campaign performance and provide regular reporting on KPIs.
- Support PPC team with budget tracking and ensure campaigns stay within allocated spend.
- Collaborate with Content, Paid Social & Affiliates, and Merchandising teams to align messaging and promotions.
- Stay up to date with PPC trends, platform updates, and best practices
- Strong interest in Digital Marketing, Paid Media and all things Search
- Basic understanding of Google Ads and PPC principles
- Analytical mindset with good Excel skills
- Excellent attention to detail and time management
- Strong written and verbal communication skills
Desirable:
- Experience with Google Analytics or similar tools
- Familiarity with Google Shopping and feed management
- Previous internship or work experience in digital marketing
- 25% Colleague Discount - Plus, exclusive Double Discount days
- MyWorks - Access exclusive online discounts across hundreds of retailers, holidays, utilities deals, tech and more
- Family Friendly Leave - Enjoy some time well spent with enhanced maternity, paternity and adoption pay.
- Holiday – 33 days including bank holidays.
- Holiday Purchase - Purchase an additional 5 days
- Can-Do Academy - Grow your skills and career with instant access to further training and development in areas that interest you.
- Stream - Claim early access to 50% of your wages as you earn them – for when 'life' happens
- Share Scheme - Unleash your inner Monopoly mogul and own a piece of The Works
- 24/7 support for you and your family - Through our partnership with the Retail Trust who provide an Employee Assistance Programme and so much more
- Healthcare Cash Plan – To support your everyday healthcare costs
- And loads more – Long Service Awards, pension, life assurance, Cycle to Work and optional charity giving.
To inspirereading, learning, creativity and play
We are Crafty | Smart with what we've got.
We are Caring | Heart in every action.
We are Can-do | Energy that gets it done.
We Listen. We CareEach year, we run an anonymous colleague engagement survey. This is so important for us to hear your feedback and suggestions. We want to know what's going great, and what needs a couple of tweaks to help make The Works the best place you've ever worked You'll have opportunity to help give us that direction.
At The Works, we are proud to have an inclusive culture where everyone truly feels able to be themselves. Our roles are open to all, including under-represented groups such as ethnic minorities, people with disabilities, carers & members of the LGBTQ+ community (including those who identify as lesbian, gay, bi, trans, non-binary, or use another term).
We are open to discussions around working hours and flexible working. And, where possible, we'll try to support this. If you need reasonable adjustments for an interview you might attend with us, let us know in your application and we'll be happy to help
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