Sales Operations Lead

The Sales Operations Lead will support the B2B Sales Manager by executing sales processes, managing client communication, and providing administrative support to ensure seamless sales operations. This role is commercially focused, with responsibilities including creating quotes, sales orders, converting them to sales orders, and supporting the delivery of departmental objectives.

The B2B Sales Executive will play a key role in driving sales of Show Cars, Simulators, Pit Stop Rigs, FIA Chassis, Steering Wheels, and Replica Parts by ensuring timely and accurate execution of all sales processes.

Key Responsibilities:

Sales Administration & Process Execution

Prepare quotes and sales orders based on client inquiries and specifications.

Convert quotes into sales orders with accuracy and efficiency.

Maintain a detailed database of sales orders to ensure accurate tracking and reporting.

Ensure all product descriptions, pricing, and specifications are accurately communicated to clients.

Collaborate with the B2B Sales Manager to align quotes and proposals with the overall sales strategy.

Client Communication & Relationship Management

Serve as the first point of contact for client inquiries, providing timely responses and solutions.

Maintain high-quality standards in all written and verbal communication.

Ensure client expectations are managed effectively throughout the sales process.

Collect client feedback post-purchase and provide insights for continuous improvement.

Build and maintain relationships with key stakeholders to support commercial growth.

Sales Operations & Efficiency

Support the development and maintenance of the commercial calendar, ensuring all activities are executed on time.

Collaborate with the marketing team to ensure consistency in promotional messaging.

Assist in managing inventory levels for high-demand products such as Simulators, Show Cars, and Pit Stop Rigs.

Ensure timely processing of orders and monitor delivery schedules to maintain customer satisfaction.

Utilize CRM tools (e.g., Salesforce, HubSpot) to track sales progress and improve efficiency.

Commercial Administration & Finance Business Partnering

Work closely with Finance to ensure alignment of invoicing schedules, payment terms, and revenue recognition.

Build and manage new vendor and supplier onboarding, ensuring accurate completion of financial onboarding forms (e.g., bank details, tax forms, FATCA/W-8BEN) ensuring overall compliance.

Assist in monthly sales reconciliation and forecasting exercises with Finance and Sales Manager.

Prepare financial summaries and trackers for large deals, including payment terms, invoicing dates, COGS, and margin analysis.

Coordinate the finance-to-operations workflow, tracking when payments are received and ensuring timely release of goods, while maintaining close alignment between Sales, Finance, and Fulfilment to enhance client experience.

Support the budgeting process for B2B sales performance and operational spend.

Oversee the preparation, review, and execution of all Private Sales contracts, working closely with the Commercial and Legal teams to ensure terms are accurate, compliant, and commercially aligned

Reporting & Analysis

Generate weekly and monthly sales reports for the B2B Sales Manager.

Track key performance indicators (KPIs) such as lead conversion rate, quote-to-order ratio, and client retention.

Analyse sales data to identify trends and opportunities for improvement.

Monitor competitor activity and recommend adjustments to enhance sales strategy.

Provide actionable insights to support the achievement of departmental objectives.