GTM Systems, Senior Manager

Mews is hiring the GTM Systems, Senior Manager to architect, build and govern the systems that power our global revenue engine. This leader will bring engineering discipline to our approach to building systems, processes and workflows around Salesforce, Gainsight, Nue, Gong, Clay, HubSpot, and our data platform and should continuously be seeking opportunities to integrate AI for enhanced productivity and insights. Their north star should be maintaining high-complexity logic with near-zero admin.  

You will sit in RevOps and partner tightly with Sales, Marketing, Customer Success, Financial Systems, FinOps and Product to design a robust end-to-end architecture, modernize integrations, and build the foundation for a GTM Engineering function. 

To be eligible for this position, you must be based in one of the following US states: Arizona, California, Colorado, Florida, Georgia, Illinois, Kansas, Massachusetts, Montana, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, South Carolina, Tennessee, Texas, Utah, Vermont, Virginia, Washington, Wisconsin.

Architecture & Systems Design 

• Own the multi-year GTM systems architecture with Salesforce as the operational hub and Nue as the quote-to-cash backbone. 
• Define and maintain a unified GTM data model and event contract spanning Salesforce, HubSpot, Gainsight, Nue, and Databricks. 
• Establish scalable integration patterns and performance SLAs across all GTM tools. 

Critical Workflows & Initiatives 

Lead the redesign and implementation of the systems that matter most for Mews' growth: 

• Lead lifecycle & routing: HubSpot → Salesforce MQL criteria, scoring, SLAs, SDR routing, re-MQL logic. Building an engine to maximize conversion and minimize time to first touch.  
• CPQ & ordering: Nue quote templates, catalog structure, pricing logic, approvals, activation workflows, change-orders, and churn-per-product automation. 
• Account hierarchy & identity: Resolve parent-child entity identities specific to hospitality and product-level status gaps, enforce deduplications 
• Renewals & churn: Build per-product lifecycle and CS workflows; integrate Gainsight and Salesforce for onboarding and handovers. 
• Omnichannel service: Ada (chatbot) optimization, Aircall integration, routing, and case flows. 
• Attribution, scoring & intelligence: Operationalize Gong signals and Clay enrichment into next-best-action workflows and forecasting models. 

Engineering Rigor, Delivery and Integrations 

• Define, implement and enforce engineering best standards including CI/CD, code review, branching strategies, CI/CD and environment progressions 
• Implement automated end to end regression testing across tools like Salesforce, HubSpot and Nue with clear coverage requirements and pre-release checks. 
• Define and maintain core architectural patterns for automation, reusability, integrations, and data contracts. 
• Own reliability for all GTM integrations and mission critical products by setting up SLOs, building monitoring and managing incident responses and RCA workflows. 
• Enforce secure, auditable permission models and compliance controls in partnership with Security and IT. 
• Track and improve delivery of metrics such as cycle time, throughput, and time-to-recovery. 
• Set capacity allocation across KTLO, stability and roadmap work to ensure predictable delivery. 
• Run a structured intake, prioritization, and estimation process with transparent communication of decisions. 

Organizational Responsibility 

• Lead a 9 person GTM Business Systems team including a 5 person Salesforce team (1 manager, 2 admins, 1 developer and 1 solution architect), a 2 person Gainsight team, and 2 team members across Commercial and Support tools 
• Help control a 2M budget for tools across the GTM Business Systems stack 
• Work directly with stakeholders in Commerical, CS and Marketing to receive, scope and prioritize requests that relate to any GTM business systems, sharing roadmaps and timelines on a quarterly cadence  
• Partner with Marketing Ops, Commercial and Customer Ops, GTM data analysts, and Financial Systems, FinOps and Product, on shared workflows and data contracts. 
• Work directly with end users as well as collaborate with the enablement team to champion tool usage 

Security, Compliance & Vendors 

• Partner with Security/IT to enforce role-based access, auditability, and compliance across GTM systems. 
• Own tool selection, license strategy, and build-vs-buy evaluations; negotiate vendor terms with Procurement. 

• 7+ years in Revenue Operations systems architecture with leadership experience growing or managing a systems/engineering team. 
• Expert in Salesforce architectural patterns and Apex; advanced CPQ (Nue) configuration incl. pricing rules and approvals. Proficient with HubSpot multi-account architecture and Gainsight CTA/configuration. Have either built Salesforce instances from scratch or scaled them to 300+ user instances with sophisticated product and data pipeline integrations. 
• Are passionate about integrating AI into business process and have experience implementing AI solutions to business processes 
• Hands-on experience with at least two of: Nue (CPQ), HubSpot (multi-account), Gainsight, Clay, Gong. 
• Proven ability to redesign complex workflows (lead lifecycle, CPQ, renewal flows, routing, onboarding). 
• Experience establishing engineering practices in a GTM context (CI/CD, version control, code review, sandbox strategy). 
• Track record of eliminating data quality issues at scale—dedupe, enrichment, identity resolution. 
• Thrive in unstructured environments and love bringing order to chaos.  

Nice to Have 

• Experience with Business Central, financial systems, and middleware integrations. 
• Background in high-volume quote-to-cash systems or multi-product billing architectures.