Product Manager Electrophysiology
1 week ago
We are constantly looking to add to our core talent. If you are seeking a career that is challenging and rewarding, a work environment that is diverse and dynamic, look no further — Haemonetics is your employer of choice.
Job DetailsPlease note that this role needs to be based in one of the following country : Germany, Italy, United Kingdom or France
Position Summary
We are seeking a proactive and clinically grounded Product Manager to lead the regional strategy and execution for our Electrophysiology/ Vascular Closure Systems business (VASCADE and VASCADE MVP Vascular Closure Systems), with a strong focus on the Electrophysiology (EP) market. This role blends marketing leadership, sales enablement, product lifecycle management, and clinical workflow expertise, supporting adoption and growth across the EMEA and ANZ regions.
The ideal candidate will act as the regional product champion, working closely with internal teams and external stakeholders to position VASCADE and VASCADE MVP as the preferred vascular closure solutions for EP procedures such as AF ablation and left atrial appendage closure (LAAC).
Key Responsibilities:
Marketing & Strategy
- Develop and execute regional marketing strategies for our Vascular Closure Systems, including product positioning, messaging, and promotional campaigns tailored to the EP market.
- Conduct market research, competitive analysis, and customer segmentation to inform strategic decisions and identify growth opportunities.
- Support the development and achievement of the Annual Operating Plan (AOP) through targeted initiatives.
Sales Enablement & Field Support
- Collaborate with sales teams to create and deliver tools, programs, and training that drive product adoption and utilization in EP labs.
- Provide clinical and technical support during product evaluations, launches, and key customer engagements.
- Act as a key resource for distributor and customer education, including presentations, workshops, and congress support.
Product & Clinical Workflow Expertise
- Develop deep understanding of EP lab workflows, particularly for procedures requiring large-bore venous access and closure.
- Gather and analyze customer feedback to inform product improvements and clinical positioning.
- Support product lifecycle activities including launches, updates, and obsolescence planning.
Cross-Functional Collaboration
- Work closely with Global Marketing, R&D, Clinical Affairs, and Regulatory to ensure regional alignment and feedback integration.
- Participate in cross-functional teams to support product development, clinical evidence generation, and market access initiatives.
Customer Engagement & Market Intelligence
- Build strong relationships with key opinion leaders (KOLs), EP physicians, and lab staff to support product advocacy and feedback.
- Conduct VOC initiatives, surveys, and focus groups to stay aligned with evolving clinical needs.
- Monitor and report on product performance, market share, and profitability metrics.
Operational & Strategic Support
- Collaborate with Supply Chain to manage product availability and resolve supply challenges.
- Ensure timely and effective communication of product updates, changes, and strategic initiatives to internal and external stakeholders.
- Prepare monthly performance reports and contribute to strategic planning cycles.
Qualifications:
- Bachelor's degree in Life Sciences, Biomedical Engineering, Marketing, or related field (Master's or MBA preferred).
- Minimum 5 years of experience in product management, marketing, or clinical support within the medical device industry.
- Strong understanding of vascular closure technologies and electrophysiology lab workflows.
- Proven ability to lead cross-functional initiatives and drive commercial success.
- Excellent communication, analytical, and project management skills.
- Willingness to travel (up to 40%) across EMEA.
Preferred Skills:
- Experience with vascular closure devices or EP-related technologies.
- Clinical background or experience supporting live cases in EP or interventional cardiology.
- Multilingual capabilities and familiarity with regional healthcare systems.
EEO Policy Statement
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