Social Media Associate
2 weeks ago
Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
JOB SUMMARY
You are an experienced newsroom social media coordinator with strong content creation and video editing skills. You will have a deep understanding of social media strategy, trends, social video editing and working with influencers. You will have a proven track record of executing a strong level of social media growth and engagement across projects. You are proactive and want to make an impact within our newsroom.
KEY RESPONSIBILITIES
- Work with social media leads and various teams across the organization to develop and execute social media plans to meet goals and increase brand awareness.
- Work with editorial staff and creators to plan collaboration content for Newsweek's Instagram accounts.
- Build strategies and create engaging content tailored to each platform, including text, images, and videos.
- Edit social first video sent to you by staff and optimize them for social media.
- Analyze performance metrics to assess the effectiveness of social media campaigns and compile reports with key statistics.
- Stay updated on industry trends, emerging technologies, and best practices in social media management.
- Ensure all social media content follows Newsweek editorial guidelines and brand standards.
- Keep up to date knowledge of social media trends and key changes across apps.
- Any other reasonable duties to meet the needs of the business.
REQUIREMENTS
- Significant years of experience growing a social media audience.
- Thorough knowledge of optimization of editorial and non-editorial content for a social media audience.
- Strong understanding of meta business suite and other social analytics tools
- Strong understanding of Canva and ability to create eye-catching and engaging social media graphics and video.
- A strong background in video editing and producing social first videos
- Expert organizational skills with an ability to manage multiple projects/tasks simultaneously.
- Strong communication skills with an ability to present plans and data in an easy-to-understand way.
- A proven track record of productive cross-functional collaboration with teams.
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
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