GTM Specialist

24 hours ago

Reading, Reading, United Kingdom The Channel Recruiter Full time

GTM Specialist- Consumer Electronics- B2C

Location: Reading- VENDOR

Salary: £45,000-£55,000 (neg) base with great benefits- including Holiday, Pension, Healthcare.

We are working with a leading manufacturer of consumer electronic goods and smart home devices. Due to growth within their B2C division we are looking to hire an experienced GTM (Go-to-Market) Specialist. Someone with a strong background in Product Management and product Launch experience. Based in Reading.

The position will see you responsible for: - GTM Specialist

Market Entry Strategy Design
-Assisting in the development of end-to-end product launch plans, including market selection, pricing strategies (channel/promotional/regional pricing structures), channel planning, and promotion timelines.

Product Lifecycle Management -
Monitoring KPIs (product ratings, return rates, sales volume, market share) to dynamically adjust GTM strategies.

Collecting end-user feedback and analyse market/competitor trends to drive next-gen product requirements.

As well as
Cross Department Collaboration

About you: GTM Specialist

We are looking for someone with a strong GTM background within the Consumer Electronics sector this might include smartphone devices, Tablets, Audio, Smart home devices and white goods.

You ideally will have worked directly for a manufacturer/ vendor across the industry.

You may have a strong GTM background in marketing or have worked in a
Product Management
capacity where you have had a firm grasp on product launch and
GTM strategy.

We are registered Disability Confident Employer (Level 1) and as such, we will ensure that individuals who have a disability are provided reasonable accommodation, to enable full participation in the job application and interview process.

If you have any such requirements, please do not hesitate to contact your consultant, Zoe Chatley. Her email is she will be happy to action your requests.

Keywords: GTM, Go-to-market, Product launch, product management, product manager, marketing, channel marketing, b2c, consumer sales, consumer marketing, trade marketing

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