London Sales Manager

London Sales Manager – Hospitality

Drive growth. Win new customers. Make real impact.

Join one of the UK's most dynamic premium water companies.
Tŷ Nant Water
produces and distributes a portfolio of leading water brands across 4 production sites in England, Scotland and Wales - including
Tŷ Nant, TAU, Llanllyr Source, Decantae, Strathmore
and
Fonthill Spring Water
. Together, these brands give Tŷ Nant one of the strongest and most versatile water portfolios in the UK.

The company supplies customers across
luxury hospitality, national hotel and QSR groups, wholesale and on-trade distribution, retail and forecourts, travel-catering, NHS and emergency services, utilities, private label,
and major
leisure, sports and arena venues.

Recognised in the
Sunday Times ,
Tŷ Nant's rapid expansion is driven by increasing customer numbers, entry into new sectors and a commitment to delivering an exceptional customer experience. This momentum is creating significant opportunities for talented people who want to make a meaningful impact in a fast-scaling organisation.

With natural sources in both England
Wales and Scotland,
the company manufactures across multiple formats -
glass, PET, aluminium cans, aluminium bottles, Tetra Pak Cartons and water coolers
, ensuring relevance across every channel it serves.

We're now hiring a Sales Manager to spearhead commercial growth and unlock new distribution through customer acquisition across the London hospitality sector.

The Role

• Own the
  entire
  new-business pipeline across London's premium hotels, restaurants and bars, from prospecting to pitching to closing.
• Identify high-value opportunities across luxury groups, iconic venues, trend-led bars, and top restaurants, building a targeted universe of prospects.
• Map the market, uncover whitespace, and strategically prioritise sites that elevate brand visibility and volume.
• Deliver standout brand pitches that bring the relevant Ty Nant portfolio to life for buyers, F&B teams, and group decision-makers.
• Negotiate commercial terms that secure profitable, long-term listings and maximise brand presence in each venue.
• Work closely with Marketing and Operations to ensure seamless onboarding once deals are won.
• Champion the brand across the London hospitality scene, building networks and opening doors in hospitality environments.

About You

• A natural hunter - energised by prospecting, pitching and closing new accounts across London's hotels, restaurant groups and independent venues.
• Proven success winning new business within Hospitality, HORECA and the wider On-Trade, ideally across premium or multi-site environments.
• A deep understanding of the London hotel, restaurant, bar and café landscape, with strong intuition about where the best opportunities sit.
• A confident, polished communicator able to influence senior decision-makers, F&B teams and group buyers across premium venues.
• Highly driven, resilient and motivated by targets, autonomy and the fast pace of London's hospitality sector.
• Strategic and organised, with the ability to build, manage and convert a high-quality pipeline consistently.
• Commercially sharp, able to tailor pitches to customer needs and articulate the value of a multi-brand premium water portfolio.

Interested?

If you thrive in high-growth, premium-brand environments and want the freedom to make a big commercial impact, I'd love to chat.

We are an equal opportunities employer and welcome applicants from all suitably qualified persons regardless of race, sex, disability, religion/belief, sexual orientation, or age.

Advocate Group is the sole and exclusive talent partner for Tŷ Nant. All direct or third party applicants will be forwarded to Advocate Group for processing.

Please get in touch with
Evie Coates
or click
"Apply Now"
to be considered.