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Job Summary
We are seeking an experienced and dynamic Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in B2B marketing, with proven skills in management, project management, and digital marketing strategies. This role requires exceptional communication and leadership abilities to effectively collaborate with cross-functional teams and deliver impactful marketing campaigns.
Duties
- Develop and implement comprehensive marketing strategies to enhance brand visibility and achieve business objectives.
- Manage and oversee all aspects of marketing projects from conception to execution, ensuring timely delivery within budget.
- Conduct thorough analysis of market trends, customer behaviour, and competitive landscape to inform strategic decisions.
- Optimise website content for SEO, utilising tools such as Google Analytics and WordPress to improve search rankings.
- Create engaging copy for various platforms including email marketing campaigns, social media posts, and website content.
- Oversee social media management, ensuring consistent brand messaging across all channels.
- Utilise Adobe Photoshop for the creation of visually appealing marketing materials.
- Manage Google Ads campaigns to drive traffic and generate leads.
- Prepare reports using Microsoft Excel and PowerPoint to present marketing performance metrics to stakeholders.
- Foster strong relationships with external partners and vendors to enhance marketing efforts.
Requirements
- Proven experience in a Marketing Manager role or similar position within a B2B environment.
- Strong management skills with the ability to lead teams effectively.
- Proficiency in SEO, Google Ads, Google Analytics, and email marketing strategies.
- Excellent copywriting skills with a keen eye for detail.
- Familiarity with Adobe Photoshop and WordPress is essential.
- Strong analytical skills to interpret data and make informed decisions.
- Exceptional organisational skills with the ability to manage multiple projects simultaneously.
- Proficient in Microsoft Office Suite (Excel, PowerPoint) and IT systems relevant to marketing operations.
- Excellent communication skills in English, both written and verbal.
- Strong time management abilities with a focus on meeting deadlines. If you are passionate about driving innovative marketing strategies and possess the required skills, we encourage you to apply for this exciting opportunity.
Job Types: Full-time, Permanent
Pay: £40,000.00-£45,000.00 per year
Work Location: In person