Sales & Marketing Manager

Here at CitySuites, we are looking for a dynamic and results-driven Sales & Marketing Manager to join our team. The ideal candidate will be a strategic, proactive, and commercially driven leader with a proven track record in hospitality or residential property sales. Someone who thrives in a dynamic environment, combines strong analytical skills with creative marketing insight, and understands how to drive both short-term bookings and long-term occupancy.

Born on the site of the once iconic Manchester Exchange railway station, CitySuites I and CitySuites II Aparthotels embody the very spirit of the city, standing tall as a testament to the forward-thinking essence of Manchester. Our 5* apartments are a sanctuary amidst the chaos, allowing our guests to navigate the city with ease.

Along our journey, we've immensely proud to have launched Embankment Kitchen, our modern seasonal restaurant and bar, as well as Embankment Cafe Co., offering artisan coffees and freshly made cakes and sandwiches. Our sophisticated meeting and event spaces have grown too, hosting everything from board meetings to launch parties, and even wedding receptions.

We're made up of brilliant people, who care deeply, have a passion for their craft, an obsession for the best, and an altogether extraordinary spirit. We love this space, and we work hard to make sure our residents love it as much as we do. We're proud to be a part of the CitySuites story.

As the Sales & Marketing Manager you will be responsible for developing and implementing commercial strategies that drive occupancy, sales, revenue growth and brand presence for CitySuites, Embankment Kitchen and Embankment Café (serviced apartments, residential units, meeting & event spaces and food & beverage venues). The role combines sales leadership, marketing campaign management, budget control, team supervision and cross-departmental collaboration to ensure the business meets the commercial objectives.

Key Responsibilities:

Sales Strategy & Execution:

o Develop and execute the sales strategy

o Identify, target and secure new business across appropriate segments (corporate, leisure, groups, residential tenants).

o Build and nurture key client relationships (travel agencies, corporate accounts, estate agents).

o Lead and coordinate site inspections, familiarisation trips, tours, and client visits to showcase CitySuites, Embankment Kitchen and Embankment Café.

o Prepare and negotiate proposals, contracts, special offers and promotional packages.

o Monitor sales pipelines, lead conversion, occupancy/lease uptake, and develop plans to address shortfalls.

Marketing & Brand Communication:

o Develop a marketing plan aligned with overall business objectives, including digital, social media, print, events and PR activities.

o Oversee creation of promotional materials, content, campaigns and communications.

o Manage and optimise online presence (website, social media, third-party listing sites, SEO/SEM) and ensure brand consistency.

o Develop and execute local and regional promotions to drive awareness, bookings/sales and occupancy/leasing.

o Monitor market trends, competitor activity, and customer feedback to refine marketing positioning and messaging.

Budgeting & Reporting:

o Prepare and manage the sales & marketing budget; allocate resources for campaigns, promotions and sales initiatives.

o Monitor key performance indicators (KPIs) such as occupancy rates, average daily rate (ADR) or equivalent, revenue per available unit/lease (RevPAR-type), lead conversion rate, cost per acquisition, market share.

o Provide regular reports to senior management on performance against targets, market insights and opportunities for growth.

Team Leadership & Collaboration:

o Lead, motivate and develop the sales & marketing team; set objectives, monitor performance, provide coaching and training.

o Set clear objectives and timelines for the team to achieve throughout the year with quarterly targets in place that align with the overall business goals. Develop clear, achievable plans that look ahead, specifically for:

Sales - Hotel & Residential

Marketing – Hotel / Residential / Food & Beverage

Budgeting – Spend across all channels

o Collaborate with other departments to ensure seamless handover from sales to operations and consistent guest/resident experience.

o Work with external partners to enhance our commercial reach.

Customer & Market Focus:

o Ensure high standards of service and client satisfaction throughout the sales lifecycle (initial inquiry → contract → handover → follow-up).

o Develop strategic account plans for major clients, key markets or property segments.

o Maintain awareness of regulatory, market and local community issues that may affect sales or leasing activities.

Competencies and Skills:

• Strategic thinking: Able to set direction, identify opportunities and translate strategy into action.
• Leadership & team management: Motivate, coach and develop team members, set clear objectives and manage performance.
• Analytical mindset: Interpret data, derive insights, measure campaign performance and make data-driven decisions.
• Excellent communication & interpersonal skills: Able to engage internal and external stakeholders at all levels.
• Commercial acumen: Strong understanding of business drivers, profitability, pricing strategies and market dynamics.
• Creative mindset: Capable of developing innovative marketing ideas and approaches.
• Digital proficiency: Familiarity with digital marketing channels (social media, email, PPC, SEO) and marketing technology.
• Project management: Able to manage multiple initiatives concurrently, meet deadlines and deliver results under pressure.

Job Type: Full-time

Work Location: In person