Freelance SEO Specialist
2 weeks ago
Job Overview
We are seeking a detail-oriented and innovative SEO Specialist to join our freelance team. The successful candidate will be responsible for enhancing our clients online presence through optimisation strategies, content management, and data analysis. This role offers an opportunity to work on diverse projects, improve website visibility, and drive organic traffic across multiple platforms. The ideal applicant will possess a strong understanding of search engine optimisation techniques, web development fundamentals, and social media management. This freelance position has the potential to grow to more hours but as a freelance role, work is not 100% guaranteed but will start at a minimum of 8 hours per week.
Duties
- Develop and implement effective SEO strategies to improve website rankings and visibility across search engines.
- Conduct keyword research and optimise website content, metadata, and HTML tags accordingly.
- Manage content using WordPress (99% of the time, & so this is key) and other content management systems, ensuring consistency and optimisation.
- Analyse website performance using Google Analytics, Search Console, and Google Tag Manager to identify opportunities for improvement.
- Monitor technical aspects of websites such as site speed, mobile responsiveness, and structured data implementation.
- Collaborate with content creators to optimise social media content for better engagement and reach.
- Stay updated with the latest SEO trends, algorithm changes, and best practices to ensure ongoing optimisation success.
- Assist in managing metadata across all digital assets to enhance search engine indexing.
- Coordinate with our web developer to implement technical fixes related to HTML, CSS, or JavaScript that impact SEO performance.
Experience
- Proven experience working with WordPress or similar content management systems.
- Strong knowledge of HTML, CSS, and JavaScript as they relate to SEO optimisation.
- Familiarity with Google Search Console, Google Analytics, and Google Tag Manager for data analysis and tracking purposes.
- Understanding of SEO principles including metadata optimisation, keyword research, link building, and content strategy.
- Experience managing social media platforms as part of integrated digital marketing campaigns is advantageous.
- Ability to interpret analytical data to inform strategic decisions aimed at improving website performance.
- Prior experience in a similar role or relevant internship will be considered an asset.
Job Type: Freelance
Pay: £15.00-£25.00 per hour
Expected hours: 8 – 16 per week
Benefits:
- Work from home
Experience:
- SEO: 1 year (required)
Work Location: Remote
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