UK Client Relations Specialist

HYTORC
is looking for an ambitious career minded individual to take on the Customer Relationship Specialist role.

The Inside Sales Representative (ISR) plays a key role in developing, managing, and growing HYTORC UK's customer base through proactive outreach, opportunity generation, and CRM-based activity management.

The role focuses on sales growth, service opportunity development, and strengthening brand presence through consistent engagement and lead generation initiatives.

Skills & Experience

• Strong computer skills - workplace experience with Microsoft Office Suite (Excel is a must)
• Customer orientated mentality
• Ability to identify client needs and provide suitable business solutions.
• Ability to operate different computer applications
• Exceptional interpersonal, written, and oral communication skills; effective listener
• Good grammar, voice, and diction / polished phone skills
• Excellent time management and organizational expertise; ability to multitask and prioritize workload
• Can work independently in a fast-paced environment
• Able to present a professional image at all times to customers, prospects and co-workers
• Enjoys helping others: friendly, passionate, and eager to succeed

Core Responsibilities
Sales and Opportunity Development

• Conduct proactive outbound calls (minimum average of 20 per day) and emails (minimum average of 20 per day) to prospects, leads, and existing customers.
• Generate new business through Service, Sales, Hire, and Training channels.
• Collaborate with Territory Managers, Area Managers, and the PEG Team to qualify and advance warm or hot leads.
• Maintain accurate CRM tracking for all lead progress and communications.

Service Opportunity Generation

• Maintain a Monthly Master Equipment Calibration List using Smart View reports from Insphire, merging data from the Aberdeen and Cramlington depots.
• Create a Monthly Excel Service Campaign List for customer recalibrations and first-time calibrations (since sold) for upload into CRM by the Line Manager.
• Generate 6–8 new service opportunities per week.
• Achieve a monthly/quarterly/annual service revenue target as outlined in KPIs/Objectives.
• Respond promptly to service inquiries and ensure follow-up after customer interactions.
• Collaborate with the Line Manager and UK Service Manager to coordinate monthly and ad hoc service campaigns.

Sales, Rental, and Training Opportunity Generation

• Create at least two new sales, rental, or training opportunities per month (annual goal: 24+).
• Achieve a minimum annual revenue from these activities as outlined in KPIs/Objectives.
• Work with the Sales and Technical Teams to establish rental, sales, trade-in, and training campaigns that support opportunity generation.

Lead Generation and Data Mining

• Conduct monthly research to identify at least five new potential customers or facilities using online and industry sources.
• Record all new leads in CRM and provide a monthly summary report to the Line Manager.
• Create and maintain targeted marketing lists to support outreach and campaign initiatives.

Customer Relationship and Support

• Perform courtesy calls to customers following purchases, rentals, or services.
• Manage inbound leads from Live Chat, Formstack, and RFQ emails, ensuring timely and professional responses.
• Record inbound inquiries in the Excel tracking template, conducting monthly ERP checks to confirm order receipt and progress.
• Update the tracking spreadsheet with relevant order numbers and values as required.

Brand and Social Media Engagement

• Connect with at least 10 existing or potential customers daily on LinkedIn.
• Invite 50 people weekly to follow or like the HYTORC UK LinkedIn page.
• Post or share content at least three times per week (adhering to company policies) and track engagement on a monthly basis.

Market Research and Competitor Monitoring

• Monitor competitor activities, promotions, and product offerings.
• Provide monthly insights and recommendations on market and industry trends to the Line Manager.

Reporting and Administration

• Maintain complete and accurate CRM records of all sales and service activities.
• Update eSpatial Mapping for customers and potential customers.
• Submit monthly performance reports (calls, emails, leads, and revenue metrics).
• Support management with ad hoc projects and internal initiatives as required.