Founding GTM Lead

5 days ago

London, Greater London, United Kingdom Axe Full time
What We Do

Axe is building the AI operating system for the physical economy.

Founded by James McElroy and Dan Quill, who previously built and sold companies to Blackstone and Wayflyer — Axe has expanded across Europe and the U.S. in just 7 months and raised over €3+ million from top-tier VCs.

Logistics and supply chain companies are the backbone of the global economy, yet many still operate on phone calls, emails, and spreadsheets.

Axe changes that. Our platform lets teams deploy AI agents that can think, act, and execute complex operational tasks end-to-end. It's a trillion-euro opportunity in sectors that have been underserved by technology for decades.

We're now assembling a world-class team to build a global AI powerhouse and reshape how the physical economy runs.

What You'll Do
  • Identify, assess, and prioritise new industry verticals for Axe to expand into.
  • Conduct market sizing, competitive analysis, and define the ideal customer profile for each vertical.
  • Develop tailored go-to-market motions, value propositions, and activation plans.
  • Build frameworks to evaluate new geographic markets and recommend country-level entry strategies.
  • Work with leadership to shape launch plans covering distribution, pricing, compliance, and localisation.
  • Support market activation by coordinating closely with Sales, Marketing, and Product.
  • Source, evaluate, and structure partnerships across technology, distribution, and channel partners.
  • Build business cases, negotiate partnership terms, and define joint go-to-market initiatives.
  • Manage ongoing partner relationships and track performance.
  • Collaborate across Sales, Marketing, Product, and Operations to ensure aligned and effective GTM execution.
Must Have
  • Experience in venture capital, investment banking, strategic consulting, or high-growth startups/scale-ups.
  • Proven ability to evaluate new markets, assess business models, and build data-backed business cases.
  • Experience leading or supporting initiatives in new market entry, vertical expansion, partnerships, or go-to-market planning.
  • Strong analytical and problem-solving skills, with the ability to turn complex data into clear, actionable insights.
  • Excellent written and verbal communication skills, with the ability to influence senior stakeholders.
  • Highly organised and comfortable managing cross-functional workstreams in fast-paced environments.
  • Proactive, self-driven, and able to operate with autonomy in ambiguous situations.

Fluent in English; additional European languages are a plus.

Why join us?
  • Be part of a fast-growing, VC-backed AI company redefining a massive industry.
  • Work directly with experienced founders who have scaled and exited companies before.
  • Huge career growth opportunities as we scale across Europe and the US.
  • High ownership, high impact your work directly shapes customer success.
  • Competitive salary + performance bonuses.
  • Join the early team building Europe's next AI powerhouse.
Key Benefits
  • Stock-options
  • Health Insurance
  • Generous Paid Time Off - work hard and take the time you need
  • Annual company-wide offsite

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