Multi-Channel Marketer Apprenticeship

Job Description

Job Requisition ID: 31780

Job Closing Date: 27 November 2025

London, GBR, W1A 1AA

Contract Type: Fixed-Term Apprenticeship, Full-time for 18 months

Department: Brands & Licensing, Global Talent

Location: London - London Broadcasting House

Salary: £22,950 (+£5,441 London Weighting)

This role is advertised as part of our BBC Extend programme for disabled people. To apply for this role you should identify as deaf, disabled or neurodivergent and must meet either: the definition of disability in the Equality Act (2010), or the definition of disability in the Disability Discrimination Act if applying in Northern Ireland. You're broadly defined as disabled under both acts if you have a physical or mental impairment that has a substantial and long-term negative or adverse effect on your ability to do normal daily activities. This definition includes both apparent and non-apparent conditions and impairments, and medical conditions such as Cancer, HIV or Multiple Sclerosis.

We are committed to making the process of applying for this role as accessible as possible. If you need to discuss adjustments or access requirements for the application process, or have any questions about our Extend programme, please contact us via the Early Careers Recruitment contact form and choose the 'Reasonable Adjustments' option.

The BBC are fully committed to providing workplace adjustments to help eliminate barriers in the workface that disabled people face. To do this, we have our own dedicated BBC Access and Disability Service that provides assessments and support throughout employment with us. If you are successful in applying for this role and require workplace adjustments, we will work with you to get your adjustments in place.

If you'd like more information on BBC Extend, please visit the BBC Extend webpage.

WE ARE BBC STUDIOS

A globally renowned media company borne of the BBC. We make and distribute the world's most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful,entertaining, and inspiring stories for people all around the world.

COULD A BBC APPRENTICESHIP BE THE NEXT ROLE FOR YOU?

Join us as an apprentice at BBC Studios to give yourself the opportunity to kick-start your career in a jobyou'll love. We're committed to your skills and talent development. You'll learn on-the-job, developingyour knowledge and skills in an area that interests you, while working towards your apprenticeshipqualification with one of our learning providers.

WHY JOIN THIS SCHEME?

The BBC's reach spans TV, radio, online, and beyond, and our marketing teams make sure every audience knows where to find the stories they love. As a Multi-Channel Marketer apprentice, you'll learn how to plan, create, and deliver campaigns across digital, social, and traditional platforms, helping us connect with millions of people every day. Are you passionate about content, proactive and eager to learn about marketing? If the answer is 'yes' our Multi-Channel Marketer Level 3 Apprenticeship is for you

To find out more about the schemes we offer, you can register to join one of our webinars here.

WHY JOIN THE TEAMS?

Roles are on offer for this apprenticeship in this location across several different teams, including:

• Talent Enablement Team: As part of BBC Studios' Employer Branding and Talent Attraction Marketing team, we bring to life what it's like to work here by sharing authentic stories and experiences across our social and digital channels. From showcasing our culture and values to highlighting our people and opportunities, we shape how the world sees BBC Studios as an employer. You'll help amplify our employer brand and Employee Value Proposition (EVP), engaging talent on a global scale.

• Global Entertainment Team: The Global Entertainment Growth & Activation team are responsible for identifying, creating, and executing brand-led growth opportunities for the business. We work across brand like Top Gear and Strictly Come Dancing ensuring consistent and impactful presence across each brand's ecosystem. We work collaboratively with teams across the BBC to grow these brands, we activate across digital platforms, FAST channels, consumer products and more. This apprenticeship offers an opportunity to build experience in global brand management while developing creative, strategic and collaborative skills.

• Bluey Marketing: EMEA/UK: Bluey is one of the world's fastest-growing preschool brands, beloved by kids and adults alike. With over $1bn in retail sales, it's a cultural phenomenon with celebrity superfans like Ryan Reynolds and Kylie Minogue. Beyond TV, the EMEAUK marketing team's mission is to expand the brand within the region, to strengthen its presence and drive commercial success. You'll gain valuable hands-on experience in marketing working with teams in retail, consumer products and digital.

• BBC Earth Team: The BBC Earth Growth & Activation team manages the BBC Earth brand globally, ensuring a consistent and impactful presence across digital platforms, consumer products, FAST channels and more We collaborate across departments and international teams to align strategy and identify growth opportunities, extending the reach of our natural history and science content beyond broadcast. With our primary goal in furthering the BBC Earth brand, this apprenticeship offers an opportunity to build experience in global brand management while developing creative, strategic and collaborative skills.

YOUR KEY RESPONSIBILITIES AND IMPACT

As a Multi-Channel Marketer (MCM26) apprentice, this is brilliant opportunity to learn, grow, and contribute – you will:

• Work with a BBC team to develop and deliver campaigns relevant to that team
• Contribute to the creation of brilliant content which will helps audiences engage with the BBC
• Potentially analyse performance data to see what's working, and help improve future campaigns
• Support the team with scheduling and deliveries of campaigns, ensuring they are kept on track
• Learn tools, techniques and strategies that contribute to world class marketing

You'll study for your industry recognised apprenticeship qualification, learning both on and off the job. This means you'll spend at least one day a week studying for a Level 3 Multi-Channel Marketer apprenticeship with our learning provider, using its virtual delivery platform.

For more information on the apprenticeship standard you will be studying, please visit this link.

YOUR SKILLS AND ELIGIBILITY

We're interested in your passion for working at the BBC and your enthusiasm for delivering world-class content and operational excellence to our audiences. We're not focused on your qualifications; instead, we look for potential and offer you the opportunity to apply your transferable strengths and experience to work in different ways.

If you can bring some of these skills and experiences, along with transferable strengths, we'd love to hear from you and encourage you to apply:

• Motivation – We want to see people who are passionate and curious about the BBC's content, and what drives you to build a career in media marketing.
• Creativity – If you are full of fresh ideas and eager to bring new perspectives to our marketing, we are keen to see how you'd bring that spark to the team
• Collaboration – Tell us about your ability to work well with others to reach a common goal.
• Organisation – Hopefully you have a sharp eye for detail and the fundamental organisation needed to keep campaigns on track
• Adaptability – We're looking for candidates with an ability to adapt to changing circumstances and working in uncertain situations

This scheme is aimed at non-graduates. If you have a degree and you're interested in similar roles at the BBC, we recommend applying for jobs at the BBC careers site or having a look at our other apprenticeship schemes.

ELIGIBILITY CRITERIA

To be eligible for an apprenticeship at the BBC, you must:

• Be 18 years old or over by the time the apprenticeship begins in September 2026
• Have lived in the UK continuously for the last 3 years prior to the start of the apprenticeship
• Be legally eligible to work full-time in the UK for the entire duration of the apprenticeship
• Not currently be enrolled in another apprenticeship programme, whether with the BBC or another organisation
• Identify as disabled under the Equality Act.

To apply for this scheme, you must also:

• Not already hold a qualification in the same subject area (Marketing) at the same or a higher level than this apprenticeship. If you have a Marketing degree (the equivalent of Level 6), or a Marketing qualification at or above Level 3, you are not eligible for this role.
• For candidates under the age of 19 years at the start of the apprenticeship: To complete the apprenticeship, you must have achieved maths and English GCSE at Grade 4/C or above or National 5 (Scotland) at C or Functional Skills Level 2 or equivalent qualification. If you have not achieved these qualifications by the start of your apprenticeship, you will be required to achieve Functional Skills Level 2 before the end of your apprenticeship when you take your end-point assessment.

READY TO APPLY?

Don't leave yourself wondering "what if?" this could be your chance to be part of something exciting. See yourself thriving in this role? Just click 'Apply Now'

You'll create a candidate profile and answer a few questions - no CV or cover letter needed.

If you're eligible, we'll guide you through the next steps of the process and what to expect.

You'll need to live within a commutable distance of where this role is based. Interested in a different location? Check out our other adverts - but please only apply to one.

This is a fixed-term apprenticeship - your contract lasts for the duration of the scheme. Once completed, you'll be supported with career development, employability training, and networking opportunities to help you take your next step - whether that's at the BBC or elsewhere in the industry.

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Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Our apprenticeship roles are also subject to you having the require qualifications that we have deemed to be necessary for your role and the requirement of the training provider for your scheme. The offer would be subject to you undergoing and meeting the requirements of a skill scan process with the BBC nominated training provider to determine your eligibility.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.