Research Manager
1 week ago
OVERVIEW:
This role exists to provide high-quality, cross-functional research and expert insight that guides strategic decision-making and strengthens overall business performance. By connecting customer understanding, market context, and data-driven analysis, it ensures teams across the organisation have the clarity and confidence to make smarter, faster, and more impactful decisions.
WHAT YOU'LL BE DOING:
- Leading the Research function, coaching junior team members and aligning priorities to strategic business goals.
- Partnering with Commercial, Marketing and Brand teams to translate research into actionable insights that drive smarter decisions and measurable business impact.
- Triangulating primary research with data and analytics to deliver a clear, rounded perspective—particularly supporting commercial planning, seasonal brand strategy and marketing effectiveness.
- Prioritising high-impact workstreams to ensure research and analytics resources are focused where they create the greatest value.
- Owning the intake and delivery of research requirements across key projects, ensuring insights are accurate, timely and decision-ready.
- Leading Gymshark's brand health tracking, including questionnaire design, data quality, storytelling and reporting, and integrating commercial, marketing and customer inputs into a holistic view of brand performance.
- Managing the Gymshark Insiders panel to maintain strong engagement, quality, and a reliable pipeline of ongoing insight.
- Monitoring market and competitor dynamics, combining research and analytical perspectives to inform strategic direction.
- Owning customer feedback and insight across critical business processes, including product creation and creative testing for upcoming campaigns
Partnering & Supporting
Partner with product and customer teams to uncover behavioural and return-rate insights, adding context that brings data to life, while democratising access to research and insights to support confident, customer-centric decision-making across the business. Support senior leadership with a joined-up insights roadmap spanning brand and commercial priorities, deliver high-impact go-to-market, campaign and seasonal insights that enable clear, timely decisions, and embed insight into everyday processes to ensure it consistently informs how the business operates and grows.
WHAT YOU'LL NEED:
Essential Criteria:
- Proven experience in both qualitative and quantitative research methodologies, delivering global insights that drive decisions.
- Considerable experience within apparel-focused businesses across e-commerce and physical retail environments.
- Expertise in statistical modelling, regression analysis, and data-led decision-making.
- Skilled in prioritisation and project management—able to juggle multiple high-impact initiatives, managing time, cost, and value effectively.
- Exceptional communication and storytelling ability—able to present insights in a compelling, stakeholder-relevant way that drives action.
- Demonstrated leadership in developing and inspiring high-performing insight or analytics teams.
You must be able to attend GSIQ offices 3 days per week.
CLOSING DATE: MONDAY 15th DECEMBER 2025
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