Business Development

2 days ago

London Area, United Kingdom Linda Farrow Full time

About The Role

The Business Development Manager will be responsible for identifying, developing, and managing relationships with key accounts and distribution partners in targeted international markets.

This role requires a dynamic, strategic thinker with a strong understanding of commercial strategy. You will play a pivotal role in driving revenue growth in key regions.

Responsibilities

  • Sales Strategy & Execution: Develop tailored go-to-market strategies per region, set and deliver sales targets, negotiate commercial terms, and ensure profitability.
  • New Business Acquisition: Proactively seek and engage new business opportunities within target markets. Build and manage a pipeline through outreach, networking, and strategic prospecting.
  • Account Management: Develop and maintain strong relationships with existing international key accounts and distributors, ensuring consistent brand representation and sales performance.
  • Market Analysis, Use insights to Identify and evaluate new business opportunities and assess customer needs, market gaps, and emerging trends within targeted international markets.
  • Trade Marketing: Support in planning and executing trade marketing initiatives that drive visibility, demand, and sell-through across channels.
  • Distributor Support: Provide strategic guidance, sales tools, training, and marketing support to distributors to help drive growth and optimize brand visibility.
  • CRM Management: Maintain up-to-date records in the CRM system to ensure accurate tracking of leads, opportunities, and customer interactions. Use CRM data to support forecasting, pipeline management, and performance reporting.
  • Brand Stewardship: Ensure that partners uphold brand standards in merchandising, pricing, and customer experience.
  • Cross-functional Collaboration: Work closely with marketing, product development, and operations to align market needs with company capabilities.
  • Travel: Frequent international travel (30-50%) to attend trade shows clients and build

About You

This role is ideal for a proven and experienced sales manager who is looking to take on a new challenge in a fast-growing business.

You are positive and proactive

Excellent interpersonal skills are vital

You are commercially minded, incentivised heavily by sales.

You have the ability to work in a fast-paced, dynamic and challenging environment

You love to travel

Fluency in other languages is advantageous.

Our Benefits

  • Gifted sunglasses and opticals twice a year
  • Vitality health insurance and reward scheme
  • Employee discounts
  • Summer Fridays
  • Pension scheme
  • Life assurance
  • Employee Assistance Program

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