Product Marketing Professional
1 day ago
Are you a strategic product marketer with a passion for driving growth through product-led strategies? Trimble's Architecture & Design division is seeking a seasoned Product Marketing Manager to define and execute PLG initiatives across our mobile and web portfolio. This role offers opportunities to shape our GTM strategy and, over time, step into people management.
About The Architecture & Design Division
Our flagship product, SketchUp, is one of the world's most widely used 3D modeling ecosystems—trusted by over 41 million users globally. From architects and engineers to builders and creatives, SketchUp powers the design of everything from detailed construction models to energy-efficient buildings.
What You'll Do
As a Product Marketing Manager, you'll collaborate across Product, Growth, Customer Success, Sales, and Marketing teams to drive adoption and revenue through PLG tactics. You'll own positioning, go-to-market execution, and insights-driven growth strategies for our web, iOS, and Android experiences.
You Will
- Own positioning and messaging for mobile and cross-platform experiences—validating with users and driving internal alignment.
- Lead GTM execution for product and feature launches, creating scalable launch playbooks and campaigns.
- Champion the customer voice, leveraging market insights, feedback, and data to refine value propositions and identify growth opportunities.
- Optimize user journeys in coordination with Growth and Analytics teams (Amplitude, MCE) to enhance conversion and retention.
- Build sales enablement tools (playbooks, one-pagers, decks, battle cards, competitive analysis) that empower go-to-market teams.
- Influence pricing and segmentation strategies to maximize adoption and market penetration.
- Analyze launch performance, developing insights and recommendations that refine ongoing GTM tactics.
- Develop business cases for new products and features, articulating investment needs, returns, and execution paths.
- Manage win/loss analysis to continuously improve product-market fit and positioning.
- Educate and enable cross-functional teams on personas, market dynamics, and competitive landscape.
What You'll Bring
- 5+ years of product marketing experience for B2B SaaS or PLG-driven products.
- Proven success in building and executing data-informed, multi-channel GTM strategies.
- Strong cross-functional leadership and collaboration skills.
- Experience applying Jobs-to-be-Done or Outcome-Driven Innovation frameworks.
- Excellent storytelling, writing, and presentation skills.
- Deep experience in customer research and persona development.
- Skilled in agile project management and self-directed execution.
- Proficiency with tools such as Google Workspace and Miro.
- A detail-oriented, problem-solving mindset and people-first attitude.
In addition to your resume, please include a one-page summary of two GTM plans you've led—highlighting goals, execution, and outcomes.
Skills & Experience You
Could
Bring - Desirable but not required
- Product Marketing Alliance core certification
- Experience with SketchUp or a background in the AEC industry is a bonus
*Benefits:*
Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan. If this position is identified above as commission- or bonus-eligible, the terms of the commission plan or discretionary bonus plan for which you are eligible will be provided following the employee start date.
*How to Apply:*
Please submit an online application for this position by clicking on the 'Apply Now' button located in this posting.
*Application Deadline:*
Applications could be accepted until at least 30 days from the posting date.
At Trimble, we are committed to fostering a diverse, inclusive, and equitable workplace where everyone can thrive. Guided by our core values—Belong, Innovate, and Grow—we embrace and celebrate differences, knowing they make us stronger and more innovative. We are proud to be an equal opportunity employer, welcoming individuals of all backgrounds and advancing opportunities while embracing race, color, gender identity, sexual orientation, religion, disability, veteran status, or any other protected and diverse characteristic. We are committed to offering our candidates and employees with disabilities or sincerely held religious beliefs the ability to seek reasonable accommodations in accordance with applicable law and/or where it would not constitute undue hardship for Trimble. For more, please see Trimble's Code of Business Conduct and Ethics at , under "Corporate Governance."
Our mission to transform the way the world works starts with transforming how we work together. By actively listening, asking questions, and taking intentional actions, we cultivate a culture that provides equitable opportunities for everyone to contribute and grow.
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