Digital Account Manager

About us

IV Creative is a market-leading ecommerce concept, fulfilment, personalisation and branded gifting partner.

Formerly Intervino and DPS Digital, and established over 15 years ago, IVC creates bespoke e-commerce offerings for brands - regardless of shape, size or sector. Our work has delivered thousands of projects to help companies attract and convert customers, then design, print and deliver products.

With a specialist team of creatives and technical experts, IV Creative take brand projects from concept, to reality, to result.

IVC is an equal-opportunity employer committed to diversity and inclusion

About the Role

We're looking for an experienced Digital Account Manager to join our growing agency team. This role combines strategic account management with hands-on digital expertise, working with clients across ecommerce website development and digital marketing campaigns.

You'll be the primary point of contact for a portfolio of clients, managing relationships from project inception through to long-term growth. This role requires someone who can balance the technical demands of ecommerce project management with the creative and analytical needs of digital marketing campaign delivery.

Key responsibilities

When we sign a new brand or retailer client for ecommerce and digital marketing services, we need you to take the reins on the strategy, project delivery, and ongoing success of the account.

Ecommerce build and trading management

• When Sales have sold – that's where you step in and bring the client's success to life.
• Validate client requirements, translating these into clear project briefs.
• Manage website build project plans, deliverables, and time tracking - on time and on budget.
• Coordinate with internal and external developers.
• Ensure website optimisation and conversion rate optimisation (CRO) tactics are scoped and implemented effectively.
• Provide strategic guidance on client ecommerce platforms (Shopify, TikTok Shop, custom builds) to maximise growth and conversion.

Digital marketing strategy and execution

• Plan and manage comprehensive digital marketing strategies to create success for our clients.
• Own the rollout of multi-channel digital campaigns for clients; including organic and paid search, paid media, and social media advertising across platforms including Meta, LinkedIn, TikTok.
• Ensure all marketing activity aligns with client objectives and brand guidelines.

Client relationship management

• Act as the main day-to-day contact for your assigned client portfolio (typically 2-10 active clients).
• Take ownership of client success.
• Build and maintain strong, trusted relationships with clients, proactively managing client expectations.
• Identify opportunities for account growth and service expansion.

Performance and analytics

• Use analytics tools to provide clear reports on campaign performance, ROI, and opportunities for improvement for clients
• Set up reports and analyse Google Analytics, Google Ads, and social platform data to inform strategy
• Monitor and optimise client ecommerce platforms for maximum conversion

Essential requirements

• Whilst you won't be expected to do the coding, you'll need to know what it takes to build a website – you must understand how to build and run high-quality, high-performing ecommerce websites.
• 4+ years of experience in a digital account management, project management, or similar client-facing role.
• Proven experience managing ecommerce website projects (Shopify experience highly desirable) – including understanding of technical ecommerce considerations (integrations, payment gateways, etc.).
• Hands-on experience with Google Ads, GA4 and Tag Manager including set up and optimisation
• Excellent communication skills with the ability to interpret data and present insights confidently to clients.
• Impeccable organisational skills with the ability to manage multiple projects and priorities simultaneously.
• Proactive mindset with excellent initiative and problem-solving abilities.
• Excellent spelling and grammar.
• A passion for the industry - staying current with developments in ecommerce, digital marketing, and platform updates through regular learning.
• Contribute to internal knowledge sharing and best practices.

Desirable Requirements

• Agency background with experience managing multiple client accounts.

Why join us?

What we offer

• Competitive salary commensurate with experience.
• Flexible working arrangements.
• Modern office environment for three days a week.
• Career progression opportunities.
• Regular team events and activities.

Working arrangements

• Location: Manchester, three days a week in the office with flexible working options.
• Hours: Full-time 40 hours per week.
• Contract: Permanent.
• Travel: Occasional client visits may be required.

How to Apply

Please submit your CV along with a short cover letter introducing yourself.

Please include your salary expectations and notice period.

We are an equal opportunity employer and welcome applications from all qualified candidates.

Job Types: Full-time, Permanent

Pay: £35,000.00-£45,000.00 per year

Benefits:

• Casual dress
• Company events
• Company pension
• Cycle to work scheme

Application question(s):

• What experience do you have of digital account management?

Experience:

• Marketing: 5 years (required)

Work Location: Hybrid remote in Manchester M2 6FW