Senior Business Development Representative

We Elevate. Digitally.

SQLI is a European leader in digital transformation and customer experience, helping major international brands drive growth through technology. From strategy to implementation, we design and deliver high-performance architectures and engaging digital experiences by combining advanced technologies, proven methodologies, and deep technical expertise.

With 2,200 people across 12 countries, we're looking for passionate individuals who share our values: Creative Spirit, Commitment, and Forward Thinking.

Job Description

Role: Strategic Business Development Representative - Commerce

Permanent contract – London (Hybrid: two days in the office or with clients/prospects as required)

We're looking for a Senior Business Development Representative to play a key role in building our early stage pipeline. This is a strategic, senior-level prospecting position focused on quality over volume - identifying the right accounts, crafting tailored outreach, and starting meaningful conversations with senior decision-makers across various industries on digital transformation, CX, and platform strategy. You'll be part of a small, agile team where your impact is visible and your career path can evolve into closing sales, client management or solution consulting as we scale.

Key Responsibilities

• Research, build and define strategic target account lists across key eCommerce, retail and digital first sectors
• Plan and execute personalised, multi-touch outreach strategies across phone, email, LinkedIn, and industry events
• Qualify and nurture early stage leads to create a steady flow of high-value opportunities for the sales team
• Partner with marketing to align messaging and ABM initiatives
• Maintain accurate data pipeline and report progress in CRM (Dynamics and Hubspot)
• Follow up on event, webinar, and warm leads to drive engagement
• Execute account-based outreach and light ABM campaigns to engage priority accounts
• Represent SQLI at events and with partners as a credible, consultative brand ambassador
• Monitor market and competitive trends to inform targeting and messaging

Qualifications

What you bring

• 3+ years' SDR/BDR or early-stage new business experience in digital commerce, digital consultancy, eCommerce, SaaS, or agency environments
• Demonstrated success engaging senior stakeholders and opening complex conversations
• Skilled with CRM and Sales Navigator; HubSpot and Dynamics experience preferred
• Understanding of digital commerce, CX, or platform ecosystems (Adobe, Salesforce, Shopify a plus)
• Outgoing, relationship-driven communicator who enjoys connecting with people
• Experience with account-based outreach or ABM campaigns

How you work

• Strategic prospector who focuses on quality outreach and relationship building
• Confident communicator who can engage senior stakeholders and articulate value clearly
• Highly organised, disciplined, and proactive in managing your pipeline and sales administration and reporting
• Thrives in a small, fast-moving team
• Commercially aware, resilient, and eager to progress into more senior commercial roles

Additional Information

Why you'll love working at SQLI (UK)

• A flexible hybrid work model: up to 3 days remote per week
• Continuous learning and development opportunities
• A collaborative culture with direct impact and visibility
• Inspiring projects for leading brands in retail, luxury, and manufacturing
• A chance to be part of a growing, global team

A smooth and fast recruitment process

• Screening interview with Amy Mitchell, Talent Partner
• Business interview with a Business Development Director & Marketing Director
• Final interview with the Managing Director

Benefits

• Competitive salary
• 25 days paid holiday
• Health & Dental Insurance
• The chance to be part of a fun, supportive, and ambitious team

Accessibility at SQLI

All our positions are open to individuals with disabilities. A dedicated contact person is available at any time: you can request to be connected from your first interactions with us. Adjustments or arrangements can be made to meet your needs.

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