International Investment Product Marketer
4 days ago
Elevate Your Career
Work where your ideas have impact
Company
Allspring Global Investments is a leading independent asset management firm that offers a broad range of investment products and solutions designed to help meet clients' goals. At Allspring, our vision is to inspire a new era of investing that pursues both financial returns and positive outcomes. With decades of trusted experience propelling us forward, we strive to build portfolios aimed at generating successful outcomes for our clients. We do this through the independence of thought that powers our investment strategies and by bringing a renewed approach to look around the corner to unlock what's possible. Allspring is a company committed to thoughtful investing, purposeful planning, and the desire to deliver outcomes that expand above and beyond financial gains. For more information, please visit About Us - Allspring Global Investments.
At Allspring, unique views inspire us. We leverage the diversity of people, ideas, and skills to help our clients pursue their financial goals. We strive to attract and retain a diverse talent pool that enables us to better serve our global client base. Intentionally fostering a diverse and inclusive culture allows us to empower innovation, productivity, and engagement. It's also essential for elevating the experience of our clients as well as the communities in which we operate. Thank you for considering Allspring as you explore the next step in your career journey.
POSITION
Allspring Global Investments' Marketing & Communications Team is seeking a Product Marketer to join our International Marketing Team, working to develop content focused on our equity, fixed income, and systematic strategies. Working in partnership with the Marketing, Investment and Distribution teams, this person will create unique and insightful content that will highlight our investment capabilities, strategies and products, while continuing to elevate Allspring's brand as a leader within its industry. In this role, you'll have the opportunity to exhibit storytelling skills while applying your knowledge of investments in order to create pieces that will generate new opportunities for Allspring.
We currently operate in a hybrid working model, whereby you will be required to work in-office 4 days a week.
Location(s): London, UK
Responsibilities
- Ideate and draft new investment product content, including but not limited to pitchbooks, sales sheets, primers, web content, podcast scripts, videos, brochures, etc.
- Analyze and organize data as needed to create compelling stories and unique positioning in marketing collateral. This includes leveraging performance data and charts, Morningstar Direct, and/or Bloomberg outputs
- Leverage existing content to output engaging email marketing and social media posts
- Partner closely with the Investment teams on content ideation and development, while ensuring content is engaged with and distributed by Channel Marketing team
- Develop deep understanding on investment teams and products/strategies
- Ensure content is written with the appropriate channel in mind
- Examine existing materials, templates and usage of content to ensure content is relevant and useful to Distribution
- Present new ideas to enhance team's content, processes, strategy and output
- Collaborate with Compliance to ensure content adheres to best practices and guidelines
- Develop content in a timely manner, following project plans and meeting deadlines
- Upkeep/update existing sales collaterals outside standard marketing materials based on focus strategies
Required Qualifications
- 5-10 years of experience from either Product Marketing, Investment Specialist or Product Specialist role within Financial Services
- Demonstrated understanding of capital markets, asset classes (fixed income, equities, alternatives), capabilities, philosophies and processes
- Deep knowledge of investment products/strategies
- Ability to synthesize complex information and distill it down into simple terms for broad use
- Exceptional organisational, multi-tasking, stakeholder management and prioritisation skills
- Attention to detail, strong, clear, and concise written and oral communication skills
- Ability to work independently as well as in groups
- Personal interest in investments and financial markets
Preferred Qualifications
- Bachelor's degree preferred
We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.
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