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Senior Creative Lead

2 weeks ago

London, Greater London, United Kingdom francesca's® Full time £60,000 - £80,000 per year
Location: 8760 Clay Road Houston, Texas 77080Employee Type: Regular

We offer a creative and friendly environment with plenty of opportunity for advancement. 

Be part of our next chapter.

francesca's is writing a new story—one of reinvention, relevance, and bold growth. With 410 boutiques in 45 states, a fast-growing e-commerce business, and a powerful brand, we're building something fresh in the world of accessible fashion. Following some hard but necessary chapters, we're now on the rise—and we're calling in strategic thinkers, boundary-pushers, and builders to shape what comes next.

This is a unique opportunity to bring bold creative vision and digital storytelling expertise to a brand on the rise. We're not looking for someone to just "make things pretty". we want a designer who pushes boundaries, translates ideas into impactful visuals, and elevates the francesca's aesthetic across digital, print, and brand touchpoints.

What You'll Own:

  • Brand Storytelling & Creative Direction: Translate francesca's brand identity into compelling visual assets across digital, print, and experiential channels, ensuring a cohesive, fashion-forward aesthetic.
  • Design Execution: Deliver polished, innovative designs across web, email, social, print, and in-store collateral; balance creativity with functionality and business goals.
  • Standards & Templates: Develop and maintain graphic guidelines, templates, and design systems that ensure consistency across all customer-facing and internal assets.
  • Innovation & Best Practices: Stay ahead of design trends, tools, and platforms; apply insights to enhance customer experience and coach junior team members.
  • Production Oversight: Manage print and digital production, including vendor communication and file preparation, ensuring flawless execution from concept to delivery.
  • Collaboration & Cross-Functional Support: Partner closely with Marketing, eCommerce, Creative, and Merchandising to bring campaigns, site experiences, and product storytelling to life.
  • Asset Management: Organize, archive, and maintain a living library of design files, inspiration, and competitive insights to fuel future creative work.
  • Special Projects: Jump into broader creative initiatives from illustrations and campaign concepts to styling presentations and event branding.

What You Bring:

  • Bachelor's degree in Graphic Design, Marketing, Visual Communications, or related field.
  • 8+ years of professional design experience with a strong portfolio that demonstrates creative vision, versatility, and innovation.
  • Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign; XD or After Effects a plus).
  • Experience designing across multiple platforms—web, mobile, print, social, and experiential.
  • Strong understanding of fashion, lifestyle, or retail design with the ability to create trend-relevant, customer-centric work.
  • Highly organized with proven ability to manage multiple projects, timelines, and stakeholders.
  • Excellent communication skills and collaborative mindset; thrives in a fast-paced, evolving environment.
  • Hands-on knowledge of digital production processes, file optimization, and vendor coordination.
  • A forward-thinking eye for detail, with the ability to elevate everyday design into memorable brand experiences.

You'll Thrive Here If You:

  • Love the build: You're energized by change and see whitespace as possibility, not chaos.
  • See beyond the numbers: You know that storytelling and timing matter just as much as accuracy.
  • Believe retail isn't dead—just different: You're curious about consumer behavior, digital shifts, and how finance fuels relevance.
  • Lead with humility and high standards: You expect a lot of yourself and your team, and you roll up your sleeves to help them get there.

Why Now? Why francesca's?
We're not starting over—we're evolving. Building on the strength of our heritage, customer love, and unique brand personality, we're making bold moves to become even more relevant to the women we serve today. With a clear growth strategy, a re-energized leadership team, and the backing of a passionate community, francesca's is entering a new chapter—and it's one you'll want to help write.

Our Culture + Perks

  • Unlimited Paid Time Off
  • Paid Parental Leave
  • Medical, Dental, Vision, and Life Insurance
  • Opportunity to participate in our 401(K) Plan
  • Associate Discount + Merchandise Credit
  • A culture of curiosity, inclusion, and continuous learning

francesca's is proud to be an equal opportunity employer. We're committed to creating an inclusive environment for all voices, identities, and perspectives.

This description is intended to outline the general nature of the role. It is not a contract or guarantee of employment and may be updated as our business evolves.