Social Media Manager

2 days ago

Remote, United Kingdom UKinsight education ltd Full time

Founded in 2011, UKinsight Education Ltd is a leading provider of educational services and marketing solutions for UK independent schools. We specialise in promoting UK private schools through international outreach, marketing, and tailored short-term study programs. Since 2024, we have leveraged Chinese social media platforms to successfully expand our school promotion services, helping UK schools manage and grow their presence on leading Chinese social media channels.

Role Overview

We are seeking a talented and driven Social Media Manager to lead and expand our social media operations targeting the Chinese market. The successful candidate will be responsible for the strategy, execution, and management of Chinese social media accounts (including Xiaohongshu, WeChat Channels, and Douyin) for our school clients and partners.

Key Responsibilities

  • Develop and implement social marketing strategies for UK independent schools across Chinese social media platforms
  • Manage and grow official accounts on Xiaohongshu, WeChat Video Channels, and Douyin for our client schools and educational organisations
  • Coordinate creation of engaging multimedia content (copywriting, editing, short videos, graphics) tailored to target Chinese audiences
  • Track, analyse, and report on campaign effectiveness, providing insights to improve reach and engagement
  • Liaise with partner schools, education groups, and stakeholders in the UK and China
  • Stay up to date with latest platform algorithms, trends, and compliance requirements for Chinese social media
  • Build and maintain influencer and partner networks to grow online presence
  • Support digital marketing training for UK school staff as required

Requirements

  • In-depth knowledge and proven hands-on experience in operating official accounts on Chinese social media platforms, especially Xiaohongshu, WeChat Video Channels, and Douyin.
  • Fluent in Mandarin Chinese and English, with excellent communication and copywriting skills in Mandarin.
  • Track record of growing audience and managing campaigns on Chinese social media platforms.
  • Strong network/relationships with media companies, KOLs, influencers, or agencies in the Chinese digital sphere.
  • Good understanding of Chinese social media content regulations and cultural nuances.
  • Ability to independently plan, execute and coordinate multi-platform campaigns.
  • Creative, proactive, detail-oriented and able to work in a collaborative environment

Preferred

Previous experience promoting education-related brands, organisations, or education influencers.

What We Offer

Opportunity to work at the forefront of cross-cultural digital education promotion.

Supportive team and international work environment.

Opportunity for growth and expansion within our digital marketing function.

Flexible working arrangements (hybrid, remote, flexible hours available); regular presence in the office is not required.

Please send your CV and a brief cover letter outlining your relevant experience and proposed digital marketing approaches for the Chinese market when apply.

UKinsight Education Ltd is an equal opportunity employer. We welcome applications from all backgrounds. Applicants must have the right to work in the UK or be eligible for sponsorship.

Job Type: Full-time

Pay: £42,000.00-£45,000.00 per year

Benefits:

  • Flexitime
  • Work from home

Work Location: Remote

  • Senior Social Media Executive

    3 days ago

    Remote, United Kingdom The Social Lemon Full time

    We work with some of the biggest stars & brands in the world and help them grow their online presence through bespoke social media strategies & management. We are looking for a dedicated, passionate individual who loves all things social media to join our growing team. As a senior social media executive, you will be responsible for running/managing multiple...

  • Social Media Manager

    2 weeks ago

    Remote, United Kingdom CC Capital LTD Full time £21,554 - £47,071 per year

    Job OverviewWe are seeking a dynamic and creative Social Media Manager to join our team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. You will work closely with various departments to ensure that our messaging is consistent and aligns with our...

  • Social Media Manager

    21 hours ago

    Remote, United Kingdom Kensington House Publishing Ltd Full time

    Job SummaryKensington House Publishing Ltd is seeking a talented and creative Social Media Manager to join its dynamic marketing and digital team. This exciting opportunity offers the chance to work at the heart of one of the UK's leading illustrated non-fiction publishers, shaping our online presence and engaging audiences across all major...

  • Social media manager

    5 days ago

    Remote, United Kingdom Smart Gate Technologies and Consulting Full time £80,000 - £130,000 per year

    UK/EuropeJobs#HC#Remote#*A Crypto- Native Storytelling Agency with HQ Within the UK is Sourcing for *Social Media Manager (Twitter Native/Defi/Growth Hacking)*Salary: $80K - $130K/Annum*Hiring Criteria*Proven interviewing experience and the ability to be client facing.Crypto native, with a deep understanding of the crypto space and blockchain technology*3+...

  • Social Media Intern

    1 week ago

    Remote, United Kingdom Da Bright Lifestyle Full time

    Job Summary We are seeking a motivated and creative Social Media Manager to manager our social media team. This role is ideal for individuals looking to share their experience and skills in public relations and social media management. As a Social Media manager, you will be responsible for developing and implementing our social media strategy, helping to...

  • Social Media Executive

    5 days ago

    Remote, United Kingdom Kendal Nutricare Full time

    **Social Media Executive** **£22,000 per annum** **Full time, Remote within the UK** **About us** We are a **rapid-growth**scale-up disrupting the **infant nutrition **space through our award-winning brand Kendamil - the only infant milk made in Britain, proudly used by the British Royal Family and uniquely crafted locally using British full cream milk,...

  • Social media sales

    24 hours ago

    Remote, United Kingdom ForexFusion Full time

    Job OverviewWe are seeking a dynamic and creative Social Media Specialist to join our team. The ideal candidate will be responsible for developing and implementing engaging social media strategies that enhance our brand presence across various platforms. This role offers an exciting opportunity for individuals passionate about digital communication, public...

  • Social Media Manager

    1 week ago

    Remote, United Kingdom Stowmarket Minibus & Coach Hire Ltd Full time £16,000 - £24,000 per year

    We are looking for someone to update our website and social media platforms.We need to update our social media presence, this includes taking new pictures of the vehicles and making us ready to advertise to a wider audience.The ideal candidate would be happy to attend the office for a few hours every other week but this is not essential.This is a temporary...

  • Website and Social Media Content Manager

    1 week ago

    Remote, United Kingdom Empower Youth Limited Full time

    Job Title:Website and Social Media Content Manager (Part-Time)Job Type:Part-time – 10 to 15 hours per week (remote/flexible schedule)Job Description:We are looking for a proactive and creative Website and Social Media Content Manager to regularly update and maintain our website, publish engaging articles, and manage multimedia and social media content.The...

  • Social Media Assistant

    1 week ago

    Remote, United Kingdom Mumentum HQ Limited Full time

    Social Media Assistant (Independent Associate – Part-Time)Hours: 5 hours per weekPay: £15 per hour (freelance / self-employed basis)Location: Remote (UK-based preferred)Are you a creative, proactive social media whizz who loves crafting engaging content and helping brands grow their online presence? I'm looking for a Social Media Assistant to join my team...