Store Manager in London

This is more than a job it's a milestone. For the first time ever, BOLIA is opening a store in the heart of London. Our beautiful new concept store on Tottenham Court Road will introduce the BOLIA universe to the UK, and we are looking for a visionary Store Manager to lead this extraordinary debut. Driven by a passion for developing a strong people culture, creating exceptional customer experiences, and achieving high performance, you will play a central role in shaping the success of our London flagship store.
About The Role
As our Store Manager, you will become an ambassador for BOLIA. You take immense pride in delivering superbrand service on the shopfloor and act as a true role model for your team. You lead the way in reaching store targets, and your success is reflected in the success of your colleagues and the high standard of the store. You master the balance of driving sales, KPIs, coaching, training, and operational excellence, all while creating a welcoming and inspiring atmosphere.

This role is truly unique. You will not only manage a store. you will launch it, build a brand-new team from the ground up, and bring Scandinavian design and the BOLIA mindset to a new audience. A rare opportunity to shape culture, standards and success from day one.

Your Responsibilities

• Deliver extraordinary customer experiences to every customer.
• Ensure achievement of both individual and team sales targets.
• Secure optimal staff planning through SMART Planning.
• Maintain an inspiring and inviting store environment by implementing Visual merchandising guidelines.
• Lead and plan all daily routines and operations, including sales, budget responsibility, KPIs and reporting.
• Lead your team by example with visibility, presence, and clear direction.
• Develop, motivate, and coach your employees towards personal sales and development goals through monthly follow-ups and annual performance reviews.
• Handle all store-related HR responsibilities while fostering an open, friendly and inclusive work environment.
• Recruit, onboard and retain new BOLIA talents and support potential exits when necessary.
• Develop, implement and follow up on quarterly action plans.
• Keep yourself and your team updated across all communication platforms.

Your Competencies

• Extensive experience from a leadership position, ideally within retail.
• A hands-on mentality and the ability to lead from the front.
• Experience in building and developing a team and achieving strong results through others.
• Strong communication skills and the ability to motivate your employees.
• Initiative-driven, structured, and fully accountable.
• Excellent planning and follow-through abilities.
• Comfortable delegating and equally comfortable taking part in the tasks.
• Strong IT/Office skills and a solid general understanding of digital tools, as BOLIA operates with several advanced systems.
• A working knowledge of employment law would be highly beneficial.

Travel activity should be expected
in relation to onboarding, meetings, and support of other stores.

Working at BOLIA
As Store Manager in a BOLIA store, you step into an inspiring and meaningful environment with high pace and high ambition. The BOLIA culture is built on a proactive mindset, where everyone feels involved in processes and decisions, and motivated to take responsibility for each other, our customers, and the world around us. As a manager, you play a key role in nurturing and strengthening this culture.

At BOLIA, we work by the philosophy
"Always in Beta."
We are committed to contributing to global sustainable development while sharing our creativity and passion for making better choices. We love to challenge habits and stagnation with curiosity and a constant desire to become wiser, better, happier, and more sustainable.

Ready to create something extraordinary?
We hope this job description has answered your questions, but if not, you are more than welcome to contact Annalena our Head of International Sales at

Please upload your application and CV via the link provided. We review applications continuously and encourage you to apply as soon as possible. The position will be taken down once enough applications have been received or when the right candidate has been found. All applications are handled with complete confidentiality.

We look forward to hearing from you and to creating something truly extraordinary together in London.