Digital Content Producer

2 weeks ago

North Shields, North Tyneside, United Kingdom heliguy™ Full time £30,000 - £50,000 per year

Do you want to create standout digital content for an industry-leading drone company and help shape the future of how our brand shows up online?

heliguy is looking for a talented Digital Content Producer to join our growing marketing team. This hybrid role combines hands-on content creation, strategic thinking, and a passion for producing high-impact digital assets that resonate across multiple platforms.

If you're a driven storyteller who can craft engaging written content, understand modern content distribution (including optimisation for LLM visibility), and ideally bring video production skills to the table — we want to hear from you.

About the Role

As a Digital Content Producer at heliguy, you will play a key role in developing best-in-class marketing materials that elevate our brand and educate the drone industry.

Your work will span blogs, case studies, product pages, email campaigns, and social-media-ready video content. You'll collaborate closely with the wider marketing, sales, and technical teams to produce compelling narratives and content that drives traffic, engagement, and brand authority.

This is an exciting opportunity to join a cutting-edge company at the forefront of drone technology, helping organisations around the world adopt innovative solutions.

Key Responsibilities

1: Content Creation

  • Produce industry-leading written content, including blogs, case studies, product pages, guides, and marketing materials.
  • Write with a modern SEO and LLM-optimised mindset to maximise discoverability and authority.
  • Create high-quality, engaging social-media-ready content (video experience is a strong bonus, but not essential).
  • Produce outreach-focused content for third-party publications to extend brand reach, support PR activity, and strengthen SEO through high-quality link building.

2: Digital Marketing & Campaign Support

  • Support the planning, development, and execution of digital marketing campaigns across web, email, and social channels.
  • Ensure all content aligns with our brand guidelines, tone of voice, and commercial objectives.
  • Apply data-driven insights to refine tone, topics, formatting, and channel distribution.

3: Collaboration & Project Delivery

  • Work with cross-functional teams to gather insights, product knowledge, and campaign direction.
  • Manage timelines and coordinate deliverables to ensure smooth delivery of content and marketing assets.
  • Support in preparing materials for tradeshows, partner initiatives, product brochures, and in-person marketing events.

4: Brand Stewardship

  • Maintain and protect heliguy's brand identity across all digital and offline marketing materials.
  • Stay ahead of industry, content, and platform trends — bringing fresh ideas to the table.

Requirements

  • Strong writing ability with examples of articles, blogs, or marketing copy.
  • A solid understanding of modern content strategy, SEO, and (ideally) LLM-based content visibility.
  • Confident using social platforms, from LinkedIn through to TikTok — protecting brand identity throughout.
  • Ability to manage multiple projects, work to deadlines, and collaborate across teams.
  • Excellent communication and organisational skills.
  • Creative mindset with an ability to translate technical topics into accessible, compelling content.
  • Competence with analytics and reporting tools.
  • Bonus: Experience in video creation/editing for short-form social content.

Qualifications

  • Previous experience in a digital content, marketing, or communications role.
  • Degree in Marketing, Communications, or a related field (preferred but not essential).
  • Demonstrable track record of delivering effective content across multiple platforms.
  • Ability to work in a fast-paced, evolving environment.

What We Offer

  • Competitive salary
  • Opportunities for professional development
  • Casual dress
  • Company events
  • Employee and store discounts
  • Free and on-site parking

How to Apply

Submit your CV and a cover letter outlining your content experience, examples of your work, and why you're excited about joining heliguy. Email this to

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