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Global Social Media Senior Specialist

2 weeks ago


London, United Kingdom Boston Consulting Group (BCG) Full time

Global Social Media Senior Specialist - Employer BrandIncrease your chances of reaching the interview stage by reading the complete job description and applying promptly.Join to apply for the Global Social Media Senior Specialist - Employer Brand role at Boston Consulting Group (BCG)Who We AreBoston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation—inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.What You'll DoYou will shape and execute innovative social media campaigns that help showcase BCG as an employer of choice, bringing our culture, people, and impactful work to life across various platforms (LinkedIn, Instagram, TikTok, etc.). Collaborating globally with marketing, communications, recruiters, consultants, and the people team, you’ll tell authentic stories through engaging content that resonates with top diverse talent worldwide.You will manage both organic and paid strategies, stay ahead of social trends, and continually explore new ways for BCG to lead conversations in employer branding. Your creativity, innovation and strategic insight will drive how we position ourselves to attract and engage exceptional talent.You’re Good AtExperience in social media, employer branding, and/or digital marketingStrong writing tailored for social media and storytelling skillsCreating impactful paid social campaigns, including influencer activationsA hands-on content creator with a visual eye—comfortable briefing creative teams or producing assets yourselfA data-driven mindset with experience using insights to optimize strategy & performanceA genuine interest in careers, talent, and what makes a workplace truly exceptionalStaying current with emerging social media trends and technologies, including Generative AIWhat You'll Bring3-5 years in social media, especially LinkedInProven skills in writing and storytelling to create compelling contentComfortable creating visual content and/or collaborating with creative teams; familiarity with Figma, video editing packages or Adobe suite a plusGood understanding of BCG’s thought leadership agenda and employer branding strategiesProven ability to work with senior executives and teams that operate globallyProficiency in using analytic tools to measure business valueExperience running paid ads on social platforms; LinkedIn and Meta business manager for Instagram and FacebookWho You'll Work WithYou’ll join our dynamic global Social Media team, closely collaborating with specialists in paid media, content, events, employee advocacy, and more. You will also partner with diverse BCG Recruitment and Employer Branding teams across regions, ensuring alignment and cultural relevance in our social strategies.Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.BCG is an E - Verify Employer. Click here for more information on E-Verify.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesBusiness Consulting and Services#J-18808-Ljbffr