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Associate Director Marketing CHC
2 weeks ago
Associate Director Marketing, CHC FTC – UxbridgePlease double check you have the right level of experience and qualifications by reading the full overview of this opportunity below.At Norgine, our colleagues Dare themselves to be different and try new things, Drive to achieve their goals and beyond, and Develop themselves and their community.We call it the 3D career at Norgine and it offers you a fully-rounded experience with no limits.Bring everything about yourself that you’re proud of, whether that’s your passion for making a difference, focus on others’ well‑being, or intellectual curiosity to unleash in a fast‑paced environment and supportive community.In return, get a sense of belonging, a long‑term career with ongoing development and upskilling, and a company that cares about people’s wellness as much as you do.Norgine: Transforming Healthcare, Backed by Over a Century of Expertise.We have an exciting opportunity for an Associate Director of Marketing to join Norgine.This is a Fixed Term Contract, until the end of September 2026.The person holding this position will report to a VP of Marketing and be a member of the global Consumer Healthcare team.The core responsibility of the Associate Director of Marketing is to make our OTC brand a successful brand by delivering against the strategic 5‑year plan.Key Responsibilities & AccountabilitiesLead the global brand strategy development to ensure a smooth implementation across markets.Develop the communications and media strategies to grow brand awareness, consideration and conversion across multiple touchpoints.Deliver net sales, market share and profitability for the OTC brand in line with 5‑year plan.Support implementation of brand strategy in white space to build scale.Develop a product pipeline and lifecycle management that helps to secure the future of the brand in existing categories.Main TasksLead the development of consumer brand strategy that drives awareness, loyalty and share ahead of the market based on a clear vision and right to win.Support the implementation of global business and brand strategies which drive sales, share growth and profitability to target levels.Support the development of the global assets for the brand based on its differentiated positioning and motivating insights.Support the development of a global pipeline of products, launches and roll‑out plans that drive the category and brand growth based on unmet consumer needs.Build collaboration of brand thinking, strategy and plans across the global cross‑functional team, the key markets and 3rd‑party business partners.Lead consumer understanding for the brand categories on an international basis identifying key consumer opportunities and constantly optimizing the CDJ.Work closely with local marketing teams to ensure alignment and execution of global strategy.Facilitate sharing and adoption of best practices.Build strong relationships with cross‑functional teams to implement global projects.Manage and lead the relationships with external agency partners to implement effective communication plans.RequirementsStrong consumer marketing experience acquired in global organisations.Experience in consumer healthcare/regulated markets.Global and local consumer marketing experience required.Other commercial experience in sales or trade marketing would be an advantage.Consumer focused.Highly organised.RelationshipsLocal Brand Leads.Our benefits may vary per location. Please liaise with the Norgine TA representative to obtain more information. xpwpeyx Equal Employment Opportunity (EEOb> – All applicants will be considered fairly and your information will be kept confidential according to EEO guidelines.#J-18808-Ljbffr
