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Digital Marketing Manager
2 weeks ago
Join to apply for the Digital Marketing Manager role at The Carp Society. Are you looking for a career where you can make a real difference in peoples days? We are seeking a Digital Marketing Manager to join us and become an integral part of our marketing team What You’ll Do In this role you will lead the planning and delivery of our digital marketing strategy to drive customer acquisition, engagement, retention & revenue growth. You are the SME on all things digital marketing including eCRM, translating commercial objectives into measurable campaigns that deliver return on investment. Through strategic insight, hands‑on execution and effective leadership, you will elevate our digital presence across multiple channels, evaluate the effectiveness of campaigns and make great things happen for our company. Your Responsibilities And Accountabilities Develop and own the digital marketing strategy, ensuring alignment with overall marketing and commercial objectives. Lead the eCRM strategy, driving customer retention, loyalty and personalisation. Provide inspirational leadership for the eCRM Manager, coaching, clear objectives and career development support. Plan, deliver and optimise multi‑channel campaigns. Oversee digital marketing analytics, reporting on key KPIs, trends and metrics such as ROAS, CPA, ROI, CTR and conversion, providing actionable insight to improve performance. Work with colleagues across the business and external agencies to ensure best‑in‑class execution. Create and manage campaign assets, including writing briefs for the creation of assets required for digital marketing campaigns. Manage the delegated digital marketing budget, forecasting and controlling spend to maximise return on investment and other business goals. Stay ahead of emerging digital trends and technologies, embedding innovation and continuous improvement. Be our SME on digital marketing and eCRM, shaping strategic decisions. Where will I work? This role is a Monday‑Friday position based out of our modern Head Office in London Bridge (with some hybrid working). The salary is a maximum of £55,000 per annum plus free rail. Your talents To be considered for this role you need to demonstrate the below in your application; Leadership: Inspiring leadership is what you do best. Digital Marketing Pro: (anything you don't know about paid and organic channels, analytics, targeting & personalisation is not worth knowing). eCRM Expertise: You understand customer segmentation, lifecycle management and data‑driven campaign optimisation. Strategic thinker: You can analyse complex problems and turn insight into action. Solid stakeholder management: You know how to manage all the moving parts. Commercial & business savvy: You have proven ability to manage budgets and deliver maximum ROI & ROAS. CIM or equivalent qualification in digital marketing would be advantageous. Referrals increase your chances of interviewing at The Carp Society by 2x. Get notified about new Digital Marketing Manager jobs in London, England, United Kingdom. #J-18808-Ljbffr
