Qualitative Research Lead

3 days ago

Mansfield, United Kingdom Vanilla Recruitment Full time

Overview Are you a curious, creative, and commercially savvy Qualitative Research Team Leader ready for a new challenge? We’re working on an exciting opportunity with a dynamic, forward-thinking agency that’s redefining how insight drives creativity and strategy. This is your chance to step into a pivotal leadership role, guiding a talented team and delivering impactful, behaviour‑changing research for some of the UK’s most exciting brands. Compensation & Benefits Working hours Monday to Friday 9am‑5.30pm 25 days holiday Auto enrolment pension Core Duties & Responsibilities Designing and delivering qualitative projects from brief to debrief Applying behavioural frameworks to drive consumer‑focused change Building trusted client relationships and contributing to pitches and proposals Coaching and developing a team of 4 researchers Driving innovation in tools, thinking, and methodologies Collaborating across creative, strategy, and digital teams Required Skills & Experience Extensive experience in qualitative research with an agency environment Evidence of ability to build strong client relationships People management or mentoring experience of a small team Skilled in depth interviews, facilitation, and ethnographic techniques A strategic, empathetic, and commercially aware mindset Experience with biometric research or cultural insight frameworks would be an advantage Full, clean UK driving licence #J-18808-Ljbffr

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