Senior Content Manager
1 week ago
NexGen Cloud is a growing IaaS company revolutionizing cloud infrastructure with cutting‑edge GPU solutions. We power the next wave of innovation across AI & Machine Learning, VFX & Rendering, Data Science, IoT and High‑Performance Computing, enabling businesses to push boundaries faster and smarter. We are dedicated to simplifying the complexities of the digital world, delivering scalable, secure and cost‑effective cloud solutions that drive real impact. At our core, we’re a team of visionary, driven and highly skilled professionals, passionate about shaping the future of cloud technology and making a lasting mark on the industry. Key Responsibilities Develop and own the global content strategy, tailored to what our audiences actually want, from developers and startups to enterprises and investors. Lead, mentor, and grow a high‑performing content team of writers, designers, videographers, and editors. Build and maintain a creative environment that encourages experimentation, storytelling, and cross‑team collaboration. Align content with business goals by building awareness, educating audiences, and driving measurable pipeline. Define NexGen’s voice, tone, and messaging to ensure clarity and consistency across every channel. Use analytics, customer insight, and AI tools to continuously refine the content direction based on engagement and conversion data. Multi‑Format Content Creation Expand NexGen’s content beyond traditional written formats. Oversee the creation of high‑impact videos, podcasts, presentations, and interactive assets alongside blogs, whitepapers, and articles. Develop content frameworks based on audience needs, pain points, and intent, not just keywords. Identify the intersection between what our audience wants to consume and what drives business outcomes. Collaborate with the SEO and demand generation teams to build and optimize content clusters around AI, cloud infrastructure, HPC, and sustainability. AI SEO & Performance Lead an AI‑powered SEO strategy that leverages automation, semantic search, and data analysis to improve visibility and conversion. Experiment with emerging content formats and distribution methods across search, social, and AI discovery platforms. Define and track performance metrics for content success, including engagement, reach, and conversion impact. Work collaboratively across departments, including Sales, Product, Customer Success, and Marketing, to ensure consistent messaging and storytelling across all touchpoints. Review and improve how different teams communicate with customers and partners, helping refine the company‑wide approach to content and messaging. Develop and deliver materials that support every stage of the customer journey, from awareness and education to evaluation and purchase. Partner with leadership to ensure internal and external communications align with NexGen’s brand narrative and objectives. Product & Launch Storytelling Work closely with the Product team to stay ahead of launches and roadmap developments. Translate technical information into engaging narratives that clearly communicate value and innovation. Ensure every product release is supported by cohesive, aligned content across web, email, press, and social channels. Press & Thought Leadership Manage press releases, media relations, and announcement strategies that elevate NexGen’s reputation in the cloud and AI industry. Collaborate with executives to produce thought leadership pieces, interviews, and op‑eds. Identify opportunities for proactive media coverage and storytelling around key milestones and industry trends. What You’ll Bring 6+ years of experience in content strategy, editorial leadership, or marketing, ideally in cloud, AI, or technology. Proven success developing content strategies that balance SEO performance with audience engagement and conversion. Experience managing and inspiring teams in a creative, high‑performance environment. Strong storytelling and communication skills with the ability to simplify complex technical topics for multiple audiences. Deep understanding of AI‑driven SEO and emerging trends in content discovery. Experience managing multimedia content production including video, podcasts, and live presentations. Experience creating and managing press releases and media outreach. A collaborative mindset with experience working across Sales, Product, and Marketing. Highly analytical and creative, comfortable using data to guide decisions while driving innovation. Excellent written and verbal communication skills. This role is based in our London office, with remote work on Mondays and Fridays. Join our team and become a part of the NexGen Cloud Team, where innovation, collaboration, and growth are at the heart of everything we do. If you are a passionate, talented, and motivated individual looking to make a difference, apply now We encourage applications from candidates of all backgrounds and experiences. Our commitment to diversity and inclusion drives our success as a company and reflects our dedication to fostering a diverse and innovative workforce. #J-18808-Ljbffr
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