Senior Digital Analytics Consultant
1 week ago
About the RoleWe are looking for somebody with a marketing analytics background to take on an exciting role with fifty-five as a Senior Digital Analytics Consultant in our London-based consulting team. This is a varied role which spans across website architecture, UX analysis, media advisory and digital strategy.Working as part of a small, collaborative team, you will play a key role in delivering fifty-five's data-led projects to multiple, big brand clients across industries such as luxury, automotive, retail and beauty. These projects will be driven by client objectives relating to data collection, customer acquisition, UX, onsite conversion optimisation and media-mix optimisation. During these projects, you will contribute to promoting a customer-centric vision of digital marketing, based on the systematic and methodical use of data to support decisions.You will report to a Project Lead and work alongside other Consultants, Tracking Specialists, Cloud Engineers and Innovation Experts. You will contribute to the creation, monitoring and execution of a project plan. Examples of the project work you will be leading within the first year of your role include but are not limited to; the evaluation of the integrity of our clients’ tracking set up for marketing & customer analytics, advanced media measurement, adtech implementation & activation, performance marketing dashboarding and audience frameworks alongside platform specialist support. You will be responsible for the content, the format and the overall quality of the outputs delivered to the client, and for monitoring their operational and technical implementation where required. Based on your media expertise and knowledge of your clients’ needs, you will collaborate with all our teams to develop fifty-five's offer, both in terms of marketing and in terms of technical and operational delivery.About the CompanyPart of the Brandtech Group, fifty-five is a data company helping brands collect, analyse and activate their data across paid, earned and owned channels to increase their marketing ROI and improve customer acquisition and retention.Headquartered in Paris with offices in London, Hong Kong, New York and Shanghai, fifty-five is a certified Google Partner company and was named by Deloitte as one of the fastest-growing tech firms in Europe, thanks to its unique technology approach combining talent with software and service expertise.ResponsibilitiesWithin your first year at fifty-five, you will be responsible for the following :Delivering high quality outcomes for a variety of projects in the Ad Tech and Web Analytics space, working in a client-facing position, supported by a team of technical specialistsMeeting client requirements within the agreed deadlines, keeping track of the required tasks for each project and liaising with the relevant owners internally and externally; foreseeing and escalating issues / risks as appropriateDeveloping a sharp, operational expertise about web analytics and media-buy topicsOccasional travel possible, when safe to do so, within the UK or abroadProgressing in your journey at fifty-five, you will be given the opportunity to grow in your role through first-hand exposure to multiple disciplines and, if interested, you might be selected to take a specialist path.Relevant ExperienceEducated to degree level3+ years experience in activation of marketing campaigns (Paid Search / Programmatic Display / Paid Social) across both Brand and Performance strategiesHands on experience working directly with various advertising technologies (DV360, Google Ads, Campaign Manager, Search Ads 360, Meta Ads Manager etc)Experience working with clients across multiple markets and / or brands is preferableKnowledge and track record of creating / deploying cross-channel strategies, activating media tests and audience-led marketing programmesPreferably leveraging Google analytics for advanced reporting and working knowledge of media measurement (Attribution, MMM, Incrementality)Proven track record of working within cross-functional / cross-platform digital projects with large groups of stakeholders and project team membersAnalytical mindset, keen to apply data to challengesDetail oriented, proactive and self-motivated, good organisation is paramountCurious and eager to learn, able to challenge and recommend solutions to problemsFlexible, versatile and works well under pressureCollaborative, works well in a team, understands that the sum of our parts is better than the individualStrong interest in new marketing technologies & the digital industryInterest in working in a small, growing teamHave the right to work in UKIf this sounds like you, please get in touch We look forward to meeting you.In return, we are pleased to offer you the following benefits :Being part of a multicultural, dynamic and fast-growing teamContinuous (and certified) training on the digital ecosystem and technologies (initial training for all new employees, followed by recurring training sessions)Phone allowancePrivate medical coverage through AXATransport for London travel card allowance - covering 50% of zone 1-2 allowanceThe flexibility to work remotely for part of the week25 days holiday per year, in addition to UK bank and public holidaysCompany pension planCompany-sponsored sporting and social activitiesCyclescheme #J-18808-Ljbffr
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