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Digital Marketing Executive

2 weeks ago

City of Edinburgh, United Kingdom Addleshaw Goddard Full time

Responsibilities Below is an overview of the main duties (this list is not exhaustive) : Monitor, prioritise, and schedule digital marketing requests to ensure timely, on-brand, and accurate delivery. Assign tasks to external content support agencies when necessary. Act as a key liaison between the digital marketing team and internal stakeholders across the firm. Manage expectations with internal stakeholders, keeping them updated on progress and delivery timelines. Publish content on the AG website, create social media assets using Canva, and schedule posts via HubSpot. Build and distribute marketing emails using Vuture (our email marketing platform). Support internal teams on digital marketing campaigns, including advising on best practice, supporting on LinkedIn advertising campaigns and creating campaign landing pages that are user‑friendly, on-brand, and conversion-focused. Maintain and update AG website content, including campaign and event pages, expiring outdated content, and flagging items that require revisions. Assist with SEO optimisation tasks to enhance the performance of the AG website. Extract and analyse data from various platforms to support reporting and optimisation efforts. Monitor performance of campaigns and help to make data‑informed recommendations to improve future campaigns. Qualifications We are looking for someone with the following attributes : Highly organised, approachable, and able to communicate with internal stakeholders in a calm, professional, and friendly manner. Exceptional attention to detail and the ability to manage multiple tasks or projects simultaneously while maintaining a high‑quality output. A strong aptitude for using online software and technology, with a proven ability to quickly adapt to new systems. A keen interest in digital marketing and a solid understanding of digital marketing best practice. Experience using website content management systems, email marketing platforms, and social media management tools (full training on specific platforms will be provided). 2‑3 years of experience in a professional work environment. We are a hardworking team that loves what we do – and we like to have fun while doing it. If this sounds like the kind of environment you'd thrive in, we'd love to hear from you #J-18808-Ljbffr