In-Store Promoter

7 days ago


Birmingham, United Kingdom M&S Opticians Full time

About The RoleWe are looking for an outgoing, creative, and adaptable In-Store Promoter to represent M&S Opticians within the wider M&S store. Your mission will be to increase awareness of our brand, engage with customers, and drive foot traffic to our in-store opticians. You will play a key role in promoting eye and hearing tests, maximising sales opportunities, and ensuring positive customer interactions. Working closely with the opticians Store Manager, you will plan and execute daily, weekly, and monthly promotional initiatives while collaborating with the wider store team to bring your ideas to life. This is a customer-facing role suited to individuals with strong communication skills, self-motivation, and a passion for brand promotion. Flexible and part-time roles are available for the right candidate.Note: This section consolidates the core role description for clarity.Key ResponsibilitiesEngage with passing customer traffic, identifying peak footfall times and areas inside and outside the storeUse creative promotional techniques to attract customers and generate interestDevelop and deliver engaging in-store tannoy announcementsPlan and execute promotional strategies alongside the opticians Store Manager and wider M&S store teamSupport customer service during busy trading periodsCollaborate with the wider M&S store to execute promotional ideasAbout YouYou are an enthusiastic and confident communicator with a passion for brand promotion. With a natural ability to engage with customers, you thrive in fast-paced, customer-facing environments and enjoy thinking creatively to attract attention. You are highly self-motivated, adaptable, and capable of planning and executing promotional activities to drive appointments and sales. Experience in events, promotions, product demonstrations, or advertising is highly desirable.Key RequirementsStrong communication and interpersonal skillsSelf-motivated with the ability to plan and execute promotional activitiesExperience in sales, promotions, or event marketing is an advantageAbility to engage with customers and promote brand awarenessCreative approach to attracting and interacting with potential customers #J-18808-Ljbffr


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