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Senior Director, Marketing Operations EMEA

2 weeks ago


Greater London, United Kingdom BlackLine Full time

Senior Director, Marketing Operations EMEA Join to apply for the Senior Director, Marketing Operations EMEA role at BlackLine. Get to Know Us It’s fun to work in a company where people truly believe in what they’re doing At BlackLine, we’re committed to bringing passion and customer focus to the business of enterprise applications. Since 2001, we have become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility. As a best‑in‑class SaaS company, we constantly work with new, cutting‑edge technology that encourages teams to learn and expand their technical skillset. Make Your Mark The Senior Director of Marketing is a strategic executive leader responsible for overseeing and implementing strategic marketing initiatives in specific geographic regions or territories. You will work directly with the CRO, Senior Vice President of Sales, and global marketing disciplines to translate business goals into integrated marketing plans that deliver pipeline, accelerate sales velocity, and support regional revenue growth. The role involves coaching and mentoring staff, serving as a B2B strategist, creative contributor, and project manager, and ensuring consistent, high‑quality marketing pipeline‑building activities. You’ll Get To Develop and implement a comprehensive marketing plan that aligns with overall business objectives and drives revenue growth in assigned territories. Lead a team of marketing managers and/or specialists; provide guidance, support, and mentorship to ensure the team’s success. Collaborate with cross‑functional teams, including sales, product marketing, solutions marketing, and corporate marketing, to execute global integrated campaigns that effectively target key accounts in the territories. Cultivate strong relationships with key stakeholders, regional sales teams, channel partners, and industry influencers to drive collaboration and ensure marketing efforts are aligned with sales goals. Develop and manage the regional marketing budget, including events, field marketing, and customer marketing, ensuring optimal allocation of resources to achieve maximum ROI. Define key performance indicators (KPIs) for events, field, and customer marketing activities, track and analyze campaign performance, and provide regular reports and insights to senior leadership. Collaborate with other regional marketing leaders and contribute to the development and sharing of best practices, marketing tools, and processes to enhance overall marketing effectiveness. Managerial Responsibility Lead, mentor, and develop a multi‑disciplinary marketing team across events, field marketing, and customer marketing. Cultivate a high‑performance culture focused on accountability, innovation, and collaboration. What You’ll Bring Years of Experience in Related Field: 20+ yearsEducation: Related degree Key Qualifications 15+ years of experience in B2B SaaS marketing, including 5+ years in regional leadership roles. Proven success leading marketing teams across multiple countries in EMEA. Deep understanding of pipeline contribution models, account‑based marketing, and intent‑based strategies. Executive presence and experience influencing C‑level stakeholders. Strong operational and analytical skills; able to define and measure marketing impact. Demonstrated ability to build and lead high‑performing teams. Excellent communication and storytelling capabilities, both written and verbal. Experience with tools such as Salesforce, Marketo, 6Sense, Tableau, and event/engagement platforms. Additional Skills Experience training and managing people. Experience in content writing and trade show management. Experience using Tableau, Marketo, On24, Cvent, 6Sense, Salesforce, Wrike, Outreach, Sales Navigator, LinkedIn, Social Advocacy, and Direct Mail platforms (e.g., Sendosa or Reachdesk). Why BlackLine A technology‑based company with a sense of adventure and a vision for the future. Every door at BlackLine is open; bring your brains, problem‑solving skills, and join a winning team at the world’s most trusted name in finance automation. A culture that is kind, open, and accepting. It’s a place where people embrace what makes them unique and where diverse perspectives thrive. A culture that empowers continuous growth and learning. BlackLine offers professional development seminars and inclusive affinity groups to celebrate and support diversity. BlackLine is an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, ethnicity, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws. BlackLine recognizes that the ways we work and the workplace itself have shifted. We innovate in a workplace that optimizes a combination of virtual and in‑person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 3 days a week. Employment Type: Full‑time Seniority Level: Director Job Function: Management and Manufacturing Industry: Software Development #J-18808-Ljbffr