Digital Copywriter

2 days ago


StokeonTrent, United Kingdom Royal Voluntary Service Full time

Digital Copywriter – MarketingYour role: work from home as a full‑time, permanent Digital Copywriter for the Royal Voluntary Service’s Marketing Team, creating engaging digital content across the website, e‑mails and social media. You will help grow the organisation’s online presence, support its new volunteering platform GoVo and drive digital marketing campaigns that align with the overall strategy.Key DetailsSalary: £26,173 – £29,912 per annum (based on skills and experience).Hours: 35 per week.Location: Home based in the UK with occasional national travel.ResponsibilitiesCreate and manage digital content across web, email and social channels.Write and edit copy for the organisation’s website, blogs, newsletters, social posts and other platforms.Optimise content for SEO and user experience.Collaborate with marketing, design and communications teams to meet audience needs.Develop and implement a digital content plan aligned with marketing goals.Produce creative campaigns that advance our channels.Analyse performance with Google Analytics and social insights, providing recommendations.Track digital trends, best practices and competitor activity.Manage content calendars and ensure timely delivery.Support broader digital marketing campaigns.Keep up-to-date with latest content tools and practices to improve quality.QualificationsDegree level or equivalent experience in Digital Marketing, Communications, Journalism or related field.Strong understanding of SEO, CMS, and digital marketing tools.Knowledge of digital copywriting best practices and audience engagement.Experience with analytics tools such as Google Analytics and social insights.Awareness of social media trends and content formats.Understanding of brand voice and tone across channels.ExperienceProven track record managing digital content across web, social and email, with portfolio evidence.Experience with SEO optimisation techniques.Hands‑on use of CMS (e.g., WordPress, Drupal).Managing social media platforms, calendars and community engagement.Analysing content performance and delivering actionable insights.Collaborating within cross‑functional teams.Use of email marketing tools and content distribution.Skills & AttributesExcellent writing, editing and proofreading.Adaptable style for diverse audiences and platforms.Digital tools proficiency (CMS, social platforms, Google Analytics).Attention to detail.Team collaboration.Time‑management and multitasking.Strong verbal and written communication.Creativity and fresh idea generation.Basic graphic design (Adobe Creative Suite or Canva preferred).Data‑driven decision making and performance analysis.BenefitsCompetitive salary.26 days’ holiday (pro‑rata) plus statutory holidays.10 weeks’ paid sick leave after probation.Excellent pension scheme.Death-in-service benefit.Enhanced family leave.Access to rewards website for discounts.24‑hour doctor line and financial support for dental/optical/therapies.Employee assistance programme with counselling.Extensive training and career development.Flexible working options.Opportunity to impact lives, communities and society.Additional InformationClosing date: 8 December 2025 (may close earlier if sufficient applicants). We strive for inclusivity and welcome applicants from all backgrounds.How to ApplyClick ‘apply’ today to join a team that values creativity, determination, planning, communication, networking, service delivery focus and an inclusive culture. #J-18808-Ljbffr


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