Website Content Officer

2 weeks ago

Greater London, United Kingdom Barnardo's Full time

Are you passionate about creating meaningful digital content that informs, inspires, and empowers? Do you want to use your skills to make a real difference in the lives of children, young people, and families? Join Barnardo's as our Website Content Officer and help shape the voice of one of the UK's leading children's charities. About the Role As a Website Content Officer, you will play a vital role in creating, editing, and publishing impactful content across Barnardo's digital platforms – including our website and blog. From expert-led advice to lived experience stories, your work will ensure that our audiences get the support and information they need. You’ll collaborate with teams across the organisation, apply SEO and UX best practices, and use data-driven insights to improve our online presence. In this role you will: Write and publish clear, inclusive, and engaging content for our website and blog. Collaborate with subject matter experts to develop accurate and evidence-based materials. Optimise content for SEO and user experience, using tools such as GA4, Hotjar, and Ahrefs. Maintain and update existing content, ensuring accuracy and relevancy. Support content planning within integrated campaigns. Ensure content meets accessibility standards and data protection principles. About You You’ll be a creative and detail-oriented communicator who thrives in a collaborative environment. You’re passionate about digital storytelling and know how to tailor your writing to meet audience needs. We’re looking for someone who has: Proven experience writing digital content for large, mission-driven or commercial organisations. Strong editorial and copywriting skills for web. Familiarity with content management systems (ideally Drupal). Understanding of SEO and user-focused content strategy. Comfortable analysing content performance using digital tools. Collaborative team player with excellent communication skills. Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible. About Barnardo's We are committed to being an inclusive employer and cultivating a culture where everyone can belong and thrive through inclusion and connectivity. We want our workforce to be reflective of the communities we work with, and for equality, diversity and inclusion to be embedded in everything we do. We are a Disability Confident Leader, are progressing our ambition to be an anti-racist organisation with Anti‑Racism Commitments and actions in place and have networks for colleagues who are disabled, LGBT+, Black and Minoritised Ethnic and Women. We particularly encourage applications from Black and Minoritised Ethnic and/or disabled candidates who are currently underrepresented in our workforce. For disabled applicants, we offer reasonable adjustments throughout the recruitment process. #J-18808-Ljbffr

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