Senior Analytical Consultant

2 weeks ago

London, United Kingdom Merkle Full time

Company Description:
Merkle is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading non-profit organisations have partnered with Merkle to maximise the value of their customer portfolios.

The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalised marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.

**Job Description**:
This is an exciting opportunity to join a fast-paced, industry-leading, growing analytics team that works with some of the biggest global brands. Merkle Analytics exists to accelerate businesses on their journey to generate maximum value from data and enable them to make data-led decisioning to benefit their business.

You will join the Advanced Analytics team as a senior analytical consultant, delivering analytical solutions to a variety of clients and industries. We expect our analysts to come with brains as standard - so you will understand analytics, have experience with coding languages, have significant experience building statistical / data science models & used a suite of visualization tools - but we look for curious individuals that have a passion for data and analytics, that have a desire to learn, who want to help businesses use their data better when they make decisions, and are able to package up their analysis in such a way that even the most non-technical audiences can grasp complicated methodologies. The role will be client facing, so a winning smile and an eagerness to do the leg work to get under the skin of a business problem is also key.

Examples of projects you are likely to be involved in are: machine learning projects, dashboarding, propensity models, recommendation engines, segmentations, customer lifetime value, customer journey analytics, econometrics, attribution, forecasting and adhoc analytics. You will work with the client delivery team to aid design and execute the analytical solution, learning from experts in the field.
**Life as a Senior Analytical Consultant at Merkle Analytics**
- You will be responsible for delivery the analytical solution - you will be expected to be able to design a solution, translating a business challenge into a data problem, to create plans and when appropriate delegate tasks to junior members in your delivery
- It’s likely you will end up doing projects you may not have had experience with - don’t worry, you will work in an award-winning analytics team of over 90 statistical analysts, data scientists and data engineers across multiple UK sites with experience in multiple disciplines and industries. This provides a fantastic opportunity to work alongside the best and gain knowledge from regular sharing sessions with the wider analytics team and the whole agency
- You will work across a variety of industries - we believe variety in work is what gives us our edge and keeps things interesting for you as your advance through your career
- You will typically work on a single client project at any one time
- You will be involved in all stages of the analytical process from spec’ing out what data you may need, data cleansing, visualizing data, modelling and delivering the final results
- You will work closely with the client team as you go through the project - from gaining domain knowledge, regular updates and final delivery
- Your projects may vary from 4-6 weeks or 12 months: dependent on what type of arrangement we have with our client. On longer engagements you will cover a number of different projects
- You will work on client site and at the Analytics office, so you need to have flexibility on coding languages & analytical infrastructure as not all clients will have all of the tools
- You will be key in building up strong relationships with our clients - so you will need to be confident with day to day interactions with clients, expressing professional views, participating in public speaking and opinion pieces to build reputation as required
- You will be proactive in looking for improvements and suggestions for innovation - essentially becoming the client’s secret weapon
- You will be an active member of the analytics community - working on initiatives to increase the knowledge of solutions and techniques across the department, and to improve working practices

In addition:

- You need to have a keen eye for QA, and sense checking your analysis as you go.
- You also will work to a project plan and keep the client team informed of any issues & how you are progressing
- You will ensure all company documents, data and equipment are securely transmitted, stored and arc

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