Paid Social/Programmatic Manager

2 weeks ago

London, Greater London, United Kingdom PHD Full time

The role requires significant experience managing Programmatic and/or Social activity and experience of team management. The ideal candidate will be confident managing client relationships and managing a team towards the goal of driving quantifiable results for the client.

The individual will be part of an international team of 50 people based in London. This role reports to an Associate Director, and is integrated into all aspects of programmatic, search & social marketing for the brand client and its many products. The successful candidate will have insight into work being done for the client far beyond our performance remit, providing a valuable opportunity to see inside marketing campaigns and strategies globally.

This is an incredible opportunity for an individual with a strong search, programmatic and/or social background to join one of the largest media agencies delivering award-winning work on a daily basis.

Team Management
  • Support the Associate Director in managing a team of 3-6 buyers and/or planners
  • Be responsible for your team's output, acting as the escalation point when required
  • Lead PDP reviews and goal setting for your team
  • Contributing to the PHD company culture, whether it's writing POVs, participating in our charity events, or sharing your latest Excel trick
Strategic Account Management
  • Lead day to day communication between the agency, our international offices and international client stakeholders
  • Deliver programmatic & social media planning
  • Work with your team to produce and present scheduled reporting requirements
  • Uncover and understand client objectives, challenges, and needs in order to actively provide solutions for brands across Programmatic & Social. Example of solutions include: Reporting Dashboards and Templates, Forecasting Methodology, Paid Media Integration with other activity, Best Practice documents, POV's on the latest industry developments, or Optimization Roadmaps
  • Create & maintain a framework for Quarterly Business Reviews
  • Drive the innovation agenda, ensuring that the client is at the forefront of Programmatic & Social
Campaign Management/Optimization
  • Provide Digital Leadership including status updates on Programmatic & Social deliverables on a regular basis, including management of deadlines and Reporting
  • Managing the creation of integrated digital media plans based off a sound technical understanding of the digital eco-system and available platforms
  • Understanding partner(s) technology capability/functionality
  • Helping identify new Programmatic partners & Social platforms for your client
  • Work with your team to track and manage media budgets
  • Conduct analysis of ongoing results to identify campaign trends and key insights to help meet and exceed client goals
  • Work with your team to deliver business goals (i.e. ROI/budget/traffic)
  • Assisting junior members of the team with their campaign activation, optimization and reporting
  • Working with junior members of the team to upskill them on Programmatic & Social activation and other relevant areas
  • Maintain consistently high standards within the team for data accuracy & reporting
Experience and Skills:
  • Experience Programmatic and/or Social planning and/or activation
  • Demonstrate passion and knowledge of the Programmatic & Ad Tech and/or Social channel
  • Team Management experience and a passion for developing people
  • Have a passion for learning new things
  • Have strong organizational skills, being able to manage multiple projects at once
  • Ability to manage challenges of various clients and market interests in a culturally sensitive manner
  • Have excellent numerical skills and confidence analysing data using Excel
  • Be a proactive self-starter
  • Have excellent communication and listening skills
  • Be responsive to feedback
  • Ability to speak other European languages is desired, but not essential
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