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Paid Media Manager

2 weeks ago

Bristol, Bristol, United Kingdom Hectic People Limited Full time
Are you a paid media and eCommerce enthusiast looking to join a supportive and growing SME business that works with lifestyle brands? We are looking for a Paid Media Manager to join our central Bristol office, on a full-time, permanent basis, who shares our passion for our business, eCommerce and the brands that we work with.About usAt vvast, we build long-term brand equity by leveraging exceptional teams and technology.

Our team of eCommerce and D2C experts share a relentless drive for innovation, which lies at the core of our ethos.

We've made it our mission to transform D2C by shifting the focus to a "for customer" (D4C) approach. Enabling brands to deliver interconnected customer experiences with the right technology at the right time. This approach is also reflected in our journey of becoming B Corp certified, reflecting our commitment to building better, more sustainable, ethical and purpose driven businesses.

With experience across 200+ brands, we've created a proven framework to help brands scale globally. Our success lies in the pride we take in delivering high performance for our partner brands, earning the trust of some of the industry's most respected names.

If you're passionate about shaping the future of brand growth and want to be part of a purpose-led, innovative team, we'd love for you to join us.About the role- Paid Media ManagerReporting into our eCommerce Manager, you will be responsible for ensuring that the paid media team drive high quality traffic to brands' eCommerce websites, hit targets and are providing an excellent service to brands. There is the opportunity to grow and develop within the business in this role.

The main responsibilities for our Paid Media Manager role include but are not limited to:
  • Managing paid media marketing for brands, deliver on revenue and ROAS targets
  • Managing all areas of paid media (brand specific) – Product Feed Optimisation, display, retargeting, audience/asset creation and optimisation etc
  • Creating and testing ad copy/messaging on all platforms ensuring brand tone is maintained across various sites/languages
  • Responsible for creation & execution of paid media campaigns in line with each brand's trade plan
  • Ensuring brand is maintained and protected within the scope to the relevant advertising platforms
  • Reviewing, analysing and reporting on traffic growth and performance
  • Proposing, planning and delivering strategies for brand growth
  • Facilitating strategy tests, tailored to each brand to adjust for ROAS growth and revenue goals
  • Ensuring all campaigns are maintained at best practice levels and optimised in line with the campaign goals
  • Delivering full funnel omni-channel strategies with the ability to execute
  • Forecasting uplift scenarios for different spend and ROAS targets, building a plan to deliver those
  • Providing training and support to team members on handling of escalated or complex queries and mentoring where needed
  • Supporting the team with their duties during peak trading periods
  • Making regular reports to upper management about department milestones and progress
  • Holding regular meetings with team to discuss expectations and hear concerns, as well as provide essential updates from across the business
  • Responsible for team recruitment and retention, as well as accurate and regular reports regarding staff changes
  • First point of contact for staff issues through assessment and subsequent corrective action protocol, with support from the head of the department and the HR team
What we offer:
  • A starting salary of £40,000-£45,000
  • 37.5 hour working week, Monday-Friday
  • 25 days holiday plus bank holidays
  • 1 paid day off for volunteering per year
  • 2 wellbeing days per year (one every 6 months) to be used when you need time to look after yourself, no questions asked
  • Discounts on the brands we work with
  • Flexible working when needed
  • Hybrid working, your choice- this role would need you to be in the office twice per week (Tues and Weds). You are welcome to be in the office more often than this if you would like to
  • Quarterly company activity days and socials
  • Cycle2work scheme
  • Amazing team support with an open-door policy to collaborate
  • Employee-led learning culture where you can carve your own career path
  • Mapped out career pathways across the business
  • A supportive and approachable line manager, with clear induction, probationary and appraisal processes
  • Quarterly companywide meetings for transparent updates across the business
  • Fully provided work equipment
  • Enhanced family friendly policies
  • Free annual flu jab & eye test
Our values:
  • Relentless R&D- We move manual to machine to liberate our team for innovation and growth.
  • Brand first, revenue second- We build long term brand equity first and foremost. No compromise.
  • For planet and community- We deploy D4C to optimise, lower our impact and enrich our community.
  • Great things happen when we work together- The sum is greater than its parts, we play to our collective strengths.
  • Come as you are and never stop learning- We communicate openly, taking responsibility and sharing expertise.
The ideal Paid Media Manager will have previous experience of running eCommerce accounts on both Google and Meta ads, good working knowledge of feed management tools as well as reporting to clients or senior management on performance. Experience working in with account management (in an agency environment) and managing a small team would be highly desirable. Being passionate about our Company values and the brands that we work with is a must Perhaps you might have experience as a Paid Media Manager, Digital Marketing Manager, Paid Ads Manager, PPC Manager, Paid Media Supervisor, Paid Media Account Manager or similar.

To apply, please submit your CV. If your application is successful, our Talent Acquisition Business Partner will be in touch to discuss the next steps and send you through a full job description.

We are using a third party (Hectic People) to manage the recruitment process for this vacancy.

We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

For information on how vvast process your data, please visit our website www.vvast.net where you can find our privacy notice. This includes instructions on how you can ask us to delete, rectify or stop sharing your personal data.