Email Marketing Coordinator

2 days ago


Lincoln, United Kingdom Zachary Daniels Recruitment Full time

Email Marketing Specialist - Ecommerce Brand | £25-30k - Scunthorpe Office/ Hybrid Working Our client is a dynamic e-commerce retail brand specialising in delivering high-quality products at accessible prices.
They're passionate about enhancing the customer experience and driving sales through creative and strategic marketing initiatives.
Job Overview: They are looking for a talented and results-driven Email Marketing Specialist to join their team.
This role is integral to managing their online sales platforms and ensuring their email marketing strategies are impactful and customer-focused.
Key Responsibilities: Email Campaign Management: Plan, create, and implement email marketing campaigns using Klaviyo.
Develop automated email flows and promotional strategies.
Audience Segmentation: Continuously create and refine customer segments to personalise marketing efforts.
Creative Content Creation: Write engaging email copy, craft attention-grabbing subject lines, and design visually compelling emails that align with brand guidelines.
Performance Monitoring: Track and analyse email campaign performance metrics.
Conduct A/B testing to optimise engagement and conversion rates.
Present detailed reports and insights to management.
E-commerce Product Management: Manage and optimise product listings on Shopify to ensure accuracy and appeal.Requirements: Experience & Skills: Demonstrated experience in email marketing with a focus on Klaviyo.



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