Digital Marketing Specialist

22 hours ago


Lincoln, Lincolnshire, United Kingdom CV-Library Full time

Our client in Lincoln is seeking a skilled Digital Marketing Specialist to join their team on a 12-month contract.

About the Role

This exciting opportunity will see you working closely with the Marketing Manager to plan and deliver impactful online promotional campaigns.

  • Lead the email marketing channel to develop strategic and behaviour-driven campaigns aimed at enhancing customer engagement.
  • Collaborate with the design team to produce visually compelling and engaging marketing materials.
  • Create high-quality written content, including email campaigns, brochure copy, product editorials, and blog posts.
  • Coordinate with the wider marketing team to integrate campaigns across social media, affiliate, and PPC channels.
  • Monitor and review performance data to identify trends and areas for optimisation, providing reports for management.
  • Support the marketing team with ad-hoc projects and initiatives as required.
Requirements
  • A creative and innovative marketer with 2-3 years of digital marketing experience (B2C experience preferred).
  • Proficiency in using Microsoft Office, Content Management Systems (CMS) and email marketing tools.
  • Excellent project management skills and the ability to handle multiple tasks and deadlines in a fast-paced environment.

The ideal candidate will be results-driven with an analytical mindset to monitor and improve campaign performance.



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