Brand Executive

1 week ago


Lichfield, United Kingdom Gleeson Recruitment Group Full time

Job Title: Brand Executive Location: Burntwood Salary: Up to £32,000 Contract: Full time, permanent, hybrid in office once a week Start date: December - Jan The Role We are recruiting for an experienced Brand Executive to join our client's team.
This is a full-time permanent role, based in Burntwood with hybrid working, requiring occasional travel across the UK to sites and events.
Reporting to the Head of Brand, you will play a crucial role in delivering the brand marketing strategy, managing national campaigns, and coordinating cross-functional marketing initiatives, including new product launches.
Key Responsibilities Develop and manage a national campaign calendar, ensuring high-quality delivery of brand campaigns and new product launches.
Analyse and report on the performance of brand marketing initiatives, offering actionable insights.
Collaborate with external partners to deliver marketing initiatives aligned with agreed SLAs and KPIs.
Create and proofread marketing copy, ensuring alignment with brand tone of voice and guidelines.
Support content creation across platforms in collaboration with the Social Media and Content Manager.
Align acquisition marketing activities with brand guidelines for cohesive messaging.
Manage ongoing charity partnerships and create bespoke action plans where required.
Coordinate customer communications to enhance parent engagement and promote key initiatives.


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