Social Media Marketing Manager

1 month ago


Lancaster, United Kingdom Homecare Hero Pro Full time

Social Media Marketing Manager - Lancaster Job Overview: We're seeking a Social Media Marketer, with an initial focus on social media management and marketing.
While social media will be your primary responsibility, you'll also support other digital marketing tasks.
We don't expect you to be an expert in every area—many skills can be learned on the job.
What matters most is a solid understanding of Social media marketing and a willingness to grow in the role.
Key Responsibilities: Social Media Management: Discover and understand clients' needs to tailor social media strategies.
Develop and implement social media strategies in line with clients' quarterly playbooks.
Plan, schedule, and post content across various platforms (Facebook, Instagram, LinkedIn, etc.).
Engage with followers, respond to comments and messages, and manage social media interactions.
Monitor and adjust social media strategies based on performance metrics.
Content Creation: Design and create engaging social media content, including graphics, videos, and written posts.
Collaborate with the team to produce content that resonates with the target audience.
Ensure all content aligns with the client's brand voice and goals.
Marketing Automation & CRM Management: Check and manage automations within our CRM systems.
Manually respond to client inquiries and leads as needed.
Use tools like HubSpot to optimize marketing efforts (experience with Go High Level is a plus).
Digital Marketing Support: Assist in designing and executing email marketing campaigns.
Conduct market research to inform marketing strategies.
Analyse website and social media metrics to identify areas for improvement.
Support the design and development of other digital assets as required.
Any other digital marketing or admin tasks Qualifications: Solid understanding of digital marketing.
Experience as a social media manager Experience with social media platforms and content creation.
Willingness to learn and develop new skills.
Strong communication skills and attention to detail.
Familiarity with graphic design tools (e.g., Canva) and CRM systems is a plus.
Why Join Us?
Opportunity to work in a micro-business with a relaxed and supportive environment.
A chance to grow and develop digital marketing skills in a hands-on role.
About Us: Homecare Hero Pro is a marketing agency that helps homecare businesses attract top clients and caregivers.
We specialise in lead generation and recruitment marketing, empowering our clients to become leaders in their communities.
How to Apply: Please submit your CV and a brief cover letter outlining your experience and why you are interested in this role.
Job Type: Part-time Pay: £10.58-£16.20 per hour Expected hours: 24 per week Ability to commute/relocate: Lancaster: reliably commute or plan to relocate before starting work (essential) Minimum Experience: Social media management: 2 years (preferred) Digital marketing: 2 years (preferred) Social media marketing: 2 years (preferred)


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