Social Media Manager

1 month ago

London, United Kingdom Ink - we are travel media Full time
Job Description

About Ink:


Ink has been in business for 30 years and is the world’s leading travel media company. We work with the largest travel media brands and airlines globally. In 2019 we became part of Stagwell, a Nasdaq traded company founded in 2015. Ink’s headquarters is in London, and we have global offices in Miami, Singapore, and Kuala Lumpur.


Ink has been recognised with numerous awards including: Best Overall Editorial, Travel Magazine of the Year, Best Cover, Best Art Director and Best Photography, across industry events in the Americas, Europe and Asia.


Ink is now a member of The Stagwell Group. Stagwell was founded in 2015 with the aim to bring together a collaborative group of pioneering and successful marketing and media digital-first agencies.


About the role:


Ink, the world leaders in travel media, are seeking a Social Media Manager to help shape, craft and curate engaging content, execute social media strategies and grow our global audience.


This role offers creative freedom and ownership. A passion for social media and travel is great, but we’d much prefer you to be obsessed with it, as you’ll be the heart of our digital presence.


The role:


  • Plan, design, and execute social media strategies across all accounts
  • Day to day management of all platforms
  • Brand and account building
  • Posting, building content calendars and scheduling
  • Create and deliver innovative, original and engaging platform-specific content for all social media channels
  • Develop social media campaigns
  • Conduct social media audits to regularly assess the performance of social media channels, identifying strengths, weaknesses, and opportunities for improvement and growth across all platforms
  • Keep an eye on and be up to date with all the latest social media trends
  • Manage, build and maximise community/follower engagement across all channels
  • Communicate, collaborate and align with rest of our creative team, providing support to the wider teams as and when needed


Required skills:


  • Experience in airline and/or travel industries is preferred but not essential
  • You can manage multiple projects across multiple accounts
  • Prioritize work, meet deadlines and actively communicate progress and deliverables (i.e. time management)
  • A proven track record of being able to build an online audience and presence
  • A creative mind with original ideas, not just following copy and paste social media
  • Ability to develop strong relationships
  • Passion for travel is a must have
  • Hands-on, intimate knowledge of all major social platforms including Facebook, Instagram, Twitter, Snapchat, TikTok, LinkedIn etc.
  • Knowledge of other major digital platforms such as YouTube
  • Full understanding of social analytics and media terminology
  • Proficient in Microsoft Office, Word, Excel, PowerPoint


What Ink can offer you:


We know that we are nothing without our people and that they determine the journey we are going on together. We have an environment which facilitates growth and learning through curiosity and a desire to be the best we can.


In addition to a truly collaborative environment, we are pleased to offer benefits including 25 Days Annual Leave, Ink Rewards via Reward Gateway, Competitive Pension Scheme, Hybrid Working, Cycle to work Scheme, Season Ticket Loans, Free refreshments daily and regular social events We also have two wellbeing days per year for people to use for whatever helps them to feel well, in addition to annual leave and bank hols, plus the Thrive app.


Equal Opportunities:


Ink is committed and proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization.

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