Director of Event Operations and Marketing
3 weeks ago
About the Company:
Matchroom Nineball is a dynamic and leading sports organisation dedicated to creating extraordinary events and sports experiences for global audiences.
About the Role:
We are currently seeking an experienced and enthusiastic Director of Event Operations and Marketing to join our team. In this role, you will play a pivotal role in driving the success of our events and maximising their impact.
Responsibilities:
- Operational Leadership:
- Provide strategic oversight of day-to-day operations, ensuring flawless execution of events.
- Lead, manage, and mentor on-site event staff, fostering a collaborative and high-performance team environment.
- Event Budget Management:
- Take charge of event budgets and expenditures, meeting financial objectives.
- Supervise and control general spending for events, maintaining efficient cost practices.
- Event Revenue Maximisation:
- Analyse live attendance data to optimise event revenue through ticket sales.
- Lead marketing campaigns to drive ticket sales, leveraging data-driven insights.
- Event and Media Campaigns:
- Lead the creation and execution of innovative event campaigns and major news media initiatives.
- Collaborate with the marketing team to devise impactful campaigns resonating with target audiences.
- Sponsorship Proposals:
- Craft persuasive event proposals to secure sponsorships and host partnerships.
- Cultivate and maintain robust relationships with sponsorship partners, maximising mutual value.
- Sponsorship Management:
- Maximise ROI for sponsorship partners by skilfully utilising their involvement in events.
- Generate pre and post-event sponsorship reports, showcasing partnership impact.
- Television Audience Analysis:
- Analyse television viewership data, presenting insights to sponsorship partners and internal teams.
- Utilise data to highlight the value of event sponsorships in reaching a broader audience.
- Media and PR Strategy:
- Drive integration of 9-ball awareness into mainstream media via strategic media and PR initiatives.
- Oversee development and execution of media plans, elevating event visibility.
- Content Planning:
- Develop and supervise content plans for events and sports, ensuring coherent and engaging messaging across platforms.
- Team Growth and Management:
- Assume responsibility for team expansion and development, including on-site event staff management.
- Foster a culture of continuous improvement and collaboration within the team.
Qualifications:
- Bachelor's degree in Marketing, Business, Event Management, or a related field.
- Proven experience (5 years) in event management and marketing, demonstrating a strong track record of successful campaigns and revenue generation.
- Excellent budget management skills and financial acumen.
- Proficiency in data analysis for informed decision-making and optimised strategies.
- Strong communication and interpersonal skills, adept at building and nurturing partnerships.
- Creative thinker with a strategic mindset and a talent for identifying growth opportunities.
- Prior experience in team management, cultivating a positive work environment.
Pay range and compensation package:
Competitive salary and performance-based bonuses.
We are committed to encouraging equality, diversity and inclusion among our workforce and recruitment and eliminating unlawful discrimination.
Please contact
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