Brand and Marketing Director
1 day ago
A bit about us
Amiosec is an exciting and growing UK technology company with innovation, agility, and state of the art technology at its core. We work in partnerships with UK government customers and commercial providers to deliver research, technology, products, and services in the communications security sector.
NOTE: Due to the nature of our work, all candidates will be required to obtain and maintain an appropriate UK security clearance.
About the role
The Brand and Marketing Director will lead our global marketing efforts across the UK and Australia. You will develop and execute innovative marketing strategies and campaigns to promote our diverse range of cybersecurity, cryptographic, AI, and electronic warfare solutions. A key focus of this role will be to successfully reposition and integrate two individual company brands into one cohesive brand following a recent merger. Reporting into the Chief Growth Officer, this role will oversee all aspects of strategic marketing and brand management, digital marketing, content creation, and lead generation initiatives to drive business growth in key markets.
Duties Include:
- Develop and implement a cohesive global marketing strategy aligned with business objectives and strategy.
- Plan and execute marketing campaigns for new product launches, key industry events and trade shows.
- Identify opportunities within industry to effectively raise the profile and position the new business as a serious player in the market
- Lead the strategic repositioning of two individual company brands into one unified brand following the merger.
- Develop and implement a comprehensive brand integration plan.
- Manage communications related to the brand merger.
- Ensure consistent brand messaging and visual identity across all touchpoints post-merger.
- Support the wider business with transformation activities and be a positive change agent.
- Lead a team of graphic designers in Australia and the UK to produce high-quality marketing materials.
- Support the development of thought leaders within the business
- Develop, manage and report on a marketing budget and vendor relationships across both countries.
- Oversee digital marketing efforts including website, social media, email campaigns, and (where deemed necessary) SEO/SEM
- Direct the creation of compelling content to showcase our technical expertise and thought leadership.
- Partner with relevant business leaders to ensure consistency in approach to how they communicate the brand.
What you'll need:
- Proven track record in B2B technology marketing, preferably in cybersecurity or defence industries
- Strong understanding of digital marketing best practices and emerging trends.
- Ability to translate complex technical concepts into compelling marketing messages
- Experience managing marketing teams and campaigns
- Marketing Degree, Chartered Marketer or other relevant qualifications
- Proven track record of implementing brand strategies to drive business value
- Proven track record of amplifying a brand in market to position a business for growth
- Excellent project management and team leadership skills
- Demonstrated experience leading a team across multiple countries
- Strong analytical and data-driven decision-making skills
- Demonstrated ability to track return on investment from marketing spend
- Demonstrated ability to mange to a set marketing budget
- Continuous Improvement mindset
- Excellent written and verbal communication skills
Why Work at Amiosec?
At Amiosec, we value our employees and offer a comprehensive benefits package, including:
- Life Insurance - X4 Salary
- Private Health Care scheme
- Salary Sacrifice Company Pension, matched up to 10%
- Option to work a 9-day fortnight, with every other Friday off
- 2:30pm finish on Fridays
- Flexible home working policy
- 25 Days Holiday + Bank/Public Holidays
- Option to buy an additional 37.5 holiday hours
- Cycle to Work scheme
- Coffee & Cake mornings every fortnight
- EV Salary Sacrifice scheme
- Enhanced Maternity & Paternity leave
- Team Away Days
Additional perks:
- Free on-site parking
- Free Flu Vaccination
- Casual dress code
- Free fruit in the office
- Health & Wellbeing program
Amiosec is committed to providing equality of opportunity for all. We aim to ensure our workplaces are free from discrimination and that our current and future colleagues, are treated fairly and with dignity and respect. Please inform us of any reasonable adjustments that we may need to make.
This role / position description is to serve as a guide. It is intended to be flexible and will continue to evolve over time with business needs and demands and may be updated periodically at the Company’s discretion.
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