Senior Brand Strategist
3 days ago
Michael Page (UK) is recruiting a talented Senior Brand Strategist to lead our client's brand management efforts in Staffordshire.
In this critical role, you will be responsible for driving external brand knowledge, understanding, and engagement through the development and delivery of high-quality internal and external activity.
You will work closely with the Director of Fundraising & Marketing to develop and implement multi-channel marketing strategies and initiatives, ensuring they are correctly communicated across a wide and diverse audience.
The successful candidate will have experience of developing, implementing, and evaluating brand and marketing strategies, operational plans, and delivering campaigns which have created shifts in the awareness, engagement, and income-generating capacity of an organisation.
Key Responsibilities:
- Develop and implement multi-channel marketing strategies and initiatives ensuring they are correctly communicated.
- Develop marketing activities, campaigns, and collaborations across a wide and diverse audience including retail stores, online, social platforms, charity partners, key stakeholders, and our customers.
- Oversee the creative design of all media, advertising, and communication campaigns and coordinate implementation across the business.
- Lead our brand strategy and engagement, overseeing how our identity and personality are developed and brought to life.
- Ensuring that the brand is consistently applied across all touchpoints, including in-store experiences, marketing campaigns, and digital platforms.
What We Offer:
- A competitive salary of £60,000 - £75,000 per annum, depending on experience.
- Holiday allowance of 25 days per annum, plus bank holidays.
- Option to work full or part-time.
- Hybrid working arrangement.
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