Content Commerce Business Leader
2 days ago
Bauer Media Group is a leading digital content provider in the UK, with a strong focus on delivering high-quality commerce content to our audience.
Job DescriptionWe are seeking an experienced Deputy Commercial Content Editor to join our content commerce team. As a key member of the team, you will be responsible for generating and curating ideas and content, focusing on reaching targets for reach and commerce content.
You will work closely with the Content Commerce Editor to deliver daily web content and manage the team and website in their absence. Growing the content commerce business in home and lifestyle and managing a team is crucial. You will stay updated on the latest in home and lifestyle trends and consumer needs, from new appliances and beauty trends to furniture and home décor.
Key Responsibilities- Utilising your journalistic and industry experience, you will help the Commercial Content Editor to manage and develop members of the digital editorial team, including setting and monitoring team KPIs, attending regular 121 meetings and mentoring junior writers.
- Managing the day-to-day running of the website and team in the Commercial Content Editor's absence.
- Supporting the editor with creating, planning and implementing the content strategy, drawing on expertise from around the business to ensure the subjects we cover are relevant and topical.
- Assisting the editor in managing freelance staff and contributors.
- Creating and optimising high-quality and helpful home and lifestyle content that precisely meets the needs of our audience.
- Researching, planning and writing comprehensive product tests and buying guides according to editorial guidelines and in line with current SEO standards. This will include more complex and research-intensive topics and formats.
- Creating accompanying photographic material to provide our users with the best offers tailored to their needs.
- Customising content for various digital platforms, including email, considering the unique requirements and best practices for each.
- Attending relevant press events and product launches and supporting sales events like Prime Day and Black Friday.
- Working in close collaboration with the wider editorial team, audience development and SEO management.
- A passion for creating inclusive home and lifestyle content that serves a diverse audience.
- Knowledge of current home and lifestyle trends and consumer interests.
- Ability to craft engaging, accessible content on complex topics.
- Advanced understanding of SEO to ensure content ranks well.
- Extensive background in writing news articles, features, product tests, and reviews.
- Familiarity with content KPIs to evaluate performance.
- Experience in people management with a collaborative mindset.
- Strong analytical skills to drive and improve content performance.
- Exceptional writing and communication skills.
- Able to create clear and well-presented photography to support articles and appear in content if needed.
- Excellent time management, prioritisation, and organisational skills with a hands-on approach.
- Completed senior editorial training, a traineeship, or a comparable qualification (desirable).
We offer a competitive salary of £45,000-£55,000 per annum, depending on experience, as well as a range of benefits, including 25 days holiday + bank holidays + 2 volunteer days, internal Bauer Academy – Wide range of learning opportunities to support with your Career Development, opportunity to buy additional holiday, enhanced Maternity and Paternity pay, company pension, cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance, discounted subscriptions on Bauer publications (50%), Thrive initiatives – Wellbeing at Bauer, opportunities to contribute to our Belonging@Bauer and Sustainability initiatives, and discounted high street vouchers.
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