Automotive Events Strategist

1 day ago


London, Greater London, United Kingdom Carwow Full time

Carwow Group is a leading automotive platform, driven by a passion for helping people find their ideal cars. We're building the go-to destination for car-changing, with a portfolio of personality-rich brands including Carwow, Auto Express, evo, Driving Electric, and Car Buyer.

We're seeking an experienced Commercial Lead to join our team, responsible for planning and executing commercial events that drive revenue and increase brand visibility. This role requires a creative and strategic thinker who can develop and implement event strategies that support our commercial goals.

The ideal candidate will have a strong background in event management, preferably in the automotive industry, and excellent project management and organisational skills. They should also be able to assess event performance and derive actionable insights.

This is a fantastic opportunity to join a dynamic and innovative company like Carwow Group. We offer a competitive salary of £60,000 per annum, plus benefits such as hybrid working, matched pension contributions, and private healthcare.

Key Responsibilities:

  • Develop and implement comprehensive event strategies that align with our growth strategy, revenue, and strategic objectives.
  • Collaborate with the commercial leadership and brand team to define event goals, messaging, and target audience.
  • Lead the end-to-end planning and execution of events, including logistics, vendor management, venue selection, and on-site coordination.
  • Analyse the commercial impact of events and provide recommendations for improvement.


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